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		<title>This Was All Your Idea</title>
		<link>https://outcasting.co/this-was-all-your-idea/</link>
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		<dc:creator><![CDATA[Patrick McNerthney]]></dc:creator>
		<pubDate>Fri, 17 Jul 2026 16:03:39 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">https://outcasting.co/?p=20001</guid>

					<description><![CDATA[Ed Plankton is our long-standing Group President, Safety &#38; Industrial. He’s the top executive responsible for one of our two major business units, overseeing roughly 22,000 employees, with full P&#38;L accountability for that entire segment. Which is to say, on any given day, he “does” this: P&#38;L ownership Full revenue/profit accountability for the entire business [&#8230;]]]></description>
										<content:encoded><![CDATA[<p style="font-weight: 400;">Ed Plankton is our long-standing Group President, Safety &amp; Industrial. He’s the top executive responsible for one of our two major business units, overseeing roughly 22,000 employees, with full P&amp;L accountability for that entire segment.</p>
<p style="font-weight: 400;">Which is to say, on any given day, he “does” this:</p>
<p style="font-weight: 400;"><strong>P&amp;L ownership</strong></p>
<p style="font-weight: 400;">Full revenue/profit accountability for the entire business group (~$9–10B+ in annual sales blah blah blah)</p>
<p style="font-weight: 400;"><strong>Strategy</strong></p>
<p style="font-weight: 400;">Set growth strategy, identify market opportunities, decide on investments and portfolio focus etc. etc.</p>
<p style="font-weight: 400;"><strong>Customer focus</strong></p>
<p style="font-weight: 400;">Partner with manufacturers, infrastructure and transportation agencies, and safety engineers to solve complex performance something or other…</p>
<p style="font-weight: 400;"><strong>Operations oversight</strong></p>
<p style="font-weight: 400;">Manage manufacturing, supply chain, R&amp;D, and sales across (yawn) nevermind…</p>
<p style="font-weight: 400;"><strong>Leadership</strong></p>
<p style="font-weight: 400;">Lead scientists, engineers, business leaders, and problem-solvers to “drive ownership of results”</p>
<p style="font-weight: 400;"><strong>Reporting</strong></p>
<p style="font-weight: 400;">Reports directly to the CEO (one of only two Group Presidents running our entire operating P&amp;L hot mess)</p>
<p style="font-weight: 400;">So, Ed’s legit. The guy is a big deal. Good at this stuff. Apparently.</p>
<p style="font-weight: 400;">But two of our Top Executive Leadership Monitoring Synthesizers, Samuel Alfons, Regulatory Engineering Risk and Compliance Supervisor, and Lisa Habberdank, Executive Chairman<strong>,</strong> were just having lunch with Ed—as they’re wont to do the third to last Tuesday of every month, and of course only at Mancini’s Char House in downtown St. Paul <em>(if you’re ever in the Maplewood area you MUST go…the Relish Tray alone is stunning)</em>—and after they got through the Blackened Beef Tip &amp; Blue Cheese Salad, then the Herring &amp; Crackers, started discussing the “major business units” Ed does stuff for, and, surfaced something we here on the Symbiotic Ultimate Leadership Board long dreaded.</p>
<p style="font-weight: 400;"><strong>Ed</strong>:<em> “Man, (chewing), I mean…these beef tips are like…dynamite man.”</em></p>
<p style="font-weight: 400;"><strong>Samuel:</strong> <em>“Ah, yeah, thanks Ed. So, well, what exact business units do you do stuff for?”</em></p>
<p style="font-weight: 400;"><strong>Ed:</strong><em> “Oh yeah sure. It’s Roofing Granules, and the cone thing&#8230;oh! Traffic Safety Systems. By the way we’re killing it on Roofing Granules in southeast Portugal right now.”</em></p>
<p style="font-weight: 400;"><strong>Lisa:</strong><em> “Hell yeah Portugal baby! Love that gazpacho!.”</em></p>
<p style="font-weight: 400;"><strong>Samuel: “</strong><em>Okay, so what exactly…and hey you got some sardine in your teeth. Ed, we need to know, like, what your day-to-day looks like.”</em></p>
<p style="font-weight: 400;"><strong>Ed:</strong><em> “Oh sure! Is this ‘cause you saw me smoking with Loretta in the garage? Sorry about that. I really just went to see her new Macan Turbo Electric, and she offered one up. Her new ride is Granny Smith Apple Green! Have you seen it?</em></p>
<p style="font-weight: 400;"><strong>Lisa:</strong><em> </em>“<em>Hell yeah I have, I vomited on it after Todd’s sauna party on Memorial Day.”</em></p>
<p style="font-weight: 400;"><strong>Samuel:</strong><em> “Woah.”</em></p>
<p style="font-weight: 400;"><strong>Ed:</strong><em> “Oh I know, it’s because I got all that guacamole on my laptop and it smelled so bad during our earnings call!”</em></p>
<p style="font-weight: 400;"><strong>Lisa:</strong><em> “I only saw the video of that, but no, that wasn’t a big deal.”</em></p>
<p style="font-weight: 400;"><strong>Ed:</strong><em> “Oh okay. So to answer your question, so like basically daily it’s review reports, meet with division VPs, take customer calls…ah…do strategy sessions.</em></p>
<p style="font-weight: 400;"><strong>Lisa:</strong><em> </em>“<em>Um, so you basically review memos, then take meetings at The St. Paul Hotel…what’s the bar there?”</em></p>
<p style="font-weight: 400;"><strong>Samuel:</strong><em> “Oh yeah that place is great. The St. Paul Grill! They have that drink with prosecco and Cocchi American and Hendricks…”</em></p>
<p style="font-weight: 400;"><strong>Ed:</strong><em> “The Dixon’s Girl! Loretta loves that one.”</em></p>
<p style="font-weight: 400;"><strong>Lisa:</strong><em> </em>“<em>Okay Ed, so this is all good, and by the way, we love your social posts about our Executive Washroom. But we’re starting to get jammed up in certain areas. Specifically revenue growth areas. And Our Beloved Board is asking questions, so while we want you to keep this work going, we also need you to…innovate.”</em></p>
<p style="font-weight: 400;"><strong>Samuel:</strong> “<em>You know, come up with some ideas. Forward-looking stuff. Like new products, or re-envisioning existing products. Like that hand soap guy did by making it pink or whatever and putting in a curvy bottle.”</em></p>
<p style="font-weight: 400;"><strong>Ed:</strong><em> “Dawn?”</em></p>
<p style="font-weight: 400;"><strong>Lisa:</strong><em> “Dawn is blue dude. Method is the soap guy.”</em></p>
<p style="font-weight: 400;"><strong>Ed:</strong><em> “Method Man? Wu-Tang soap!”</em></p>
<p style="font-weight: 400;"><strong>Lisa:</strong><em> “No no, Method is the brand it’s pink and…”</em></p>
<p style="font-weight: 400;"><strong>Ed:</strong><em> “Hey they wash baby ducks with Dawn! I wish we could do that.”</em></p>
<p style="font-weight: 400;"><strong>Samuel:</strong><em> “You guys, yes, that kind of idea, baby ducks, pink hand soap, whatever, we just need ideas.”</em></p>
<p style="font-weight: 400;"><strong>Ed:</strong><em> “You mean like new ideas?”</em></p>
<p style="font-weight: 400;"><strong>Samuel:</strong><em> “Yeah, Ed, that’s the deal. When was the last time you had an idea?”</em></p>
<p style="font-weight: 400;"><strong>Ed:</strong><em> “I haven’t since I became Group President. I just write memos and take people to lunch. I mean, that’s what President’s basically do.”</em></p>
<p style="font-weight: 400;">That’s right; the machinations of our organization combined with company culture and the status associated with our corporate roles and functions created an idea desert, a complete lack of risk tolerance, and ultimately, a vacuum where there was once stellar development.</p>
<p style="font-weight: 400;">And all at the most important level: The People In Charge Level.</p>
<p style="font-weight: 400;">So without further ado, we post-hasted our 192<sup>nd</sup> mandatory internal training program designed to break the schism past the impasse so we could get some ideas cookin’ in this place as if our lifestyles depend on it. Because they certainly do. These canapes aren’t going to serve themselves, and The Metropolitan Club’s dues aren’t getting any cheaper any time soon.</p>
<p style="font-weight: 400;">Granted, The People In Charge aren’t exactly keen on retraining, relearning, rethinking, or pretty much anything else other than certainty and knowing, so we made this program extra delicate and extremely white glove so as to certainly not offend their deep-rooted sensibilities:</p>
<p style="font-weight: 400;">
<p style="font-weight: 400; text-align: center;">TWO SNOWFLAKES FOUND THE SAME</p>
<p style="font-weight: 400; text-align: center;"><em>The 14-month apex algorithm for developing the habit of generating ideas so you can keep your Executive Parking Space</em></p>
<p>&nbsp;</p>
<table style="font-weight: 400;">
<tbody>
<tr>
<td width="89">MONTH</p>
<p>1</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>Welcome Back To Having A Brain: An Orientation</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Pre-test: what was your last original thought and approximately when</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Write down one thing you noticed today that wasn&#8217;t in a report</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>The Artist&#8217;s Way [Cameron, Julia; 1992]</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>2</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>I Have No Idea What I Think: Mapping The Void</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Identify three things in your business unit you cannot explain</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Eat lunch somewhere you have never been and don&#8217;t take a call</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>A Whack on the Side of the Head [von Oech, Roger; 1983]</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>3</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>Other People Have Ideas Too: A Beginner&#8217;s Survey</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Interview one person below your pay grade without talking about yourself</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Attend a meeting and say nothing</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>Thinking, Fast and Slow [Kahneman, Daniel; 2011]</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>4</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>What Is A Problem: Identification For The Formerly Certain</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Written exam: describe a problem you did not solve with a memo</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Walk the floor without your phone for 20 minutes</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>The Innovator&#8217;s Dilemma [Christensen, Clayton; 1997]</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>5</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>Week One: What Did We Learn And Why Does It Feel Like Nothing</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Oral recitation: three customer pain points, from memory, no notes</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Permanently cancel one recurring meeting of your choosing</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>The War of Art [Pressfield, Steven; 2002</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>6</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>Weekend Immersion: The Wilderness Of Unstructured Time</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>24-hour device fast. Honor system. But you will be monitored.</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Do something you used to do before you became important</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>Wherever You Go, There You Are [Kabat-Zinn, Jon; 1994]</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>7</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>Rest As Strategy: This Is Still Work We Promise</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Journal entry: what did you observe that had nothing to do with work.</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Have a conversation with someone who doesn&#8217;t work here</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>Steal Like an Artist [Kleon, Austin; 2012]</p>
<p>&nbsp;</td>
</tr>
</tbody>
</table>
<p style="font-weight: 400;">
<table style="font-weight: 400;">
<tbody>
<tr>
<td width="89">MONTH</p>
<p>8</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>What If We Were Wrong: Advanced Hypothesis Formation</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Identify one assumption your division runs on that may be incorrect</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Sit in on a customer call without speaking</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>Good Strategy/Bad Strategy [Rumelt, Richard; 2011]</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>9</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>The Prototype: Making A Thing Before Say It’s Good</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Sketch one product idea on paper. Paper is provided.</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Show your sketch to someone and do not explain it.</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>The Ten Faces of Innovation [Kelley, Tom; 2005]</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>10</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>Failure Is Information: Stop Taking It Personally</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Describe one professional failure and what it taught you. Time limit: 4 minutes.</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Ask a subordinate what they would change about their job</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>Mindset [Dweck, Carol; 2006]</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>11</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>The Customer Is A Person: Intermediate Human Recognition</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Role play: you are the customer. No prep. Go.</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Read three customer reviews without responding to any of them</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>Hug Your Customers [Mitchell, Jack; 2003]</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>12</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>Putting It Together: Your First Idea In Recent Memory</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Present one original idea to the group. 5 minutes. No deck.</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Write down what you would change about your own job</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>Creative Confidence [Kelley, Tom &amp; David; 2013]</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>13</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>The Long Game: Ideas That Take Longer Than A Quarterly Cycle</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Scenario: your idea fails in Q1. Describe what you do in Q2. In writing.</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Identify one thing in your business worth being patient about</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>Range [Epstein, David; 2019]</p>
<p>&nbsp;</td>
<td width="89">MONTH</p>
<p>14</p>
<p>&nbsp;</p>
<p><strong>WORKSHOP</strong></p>
<p><em>Congratulations, You Have Completed TWO SNOWFLAKES FOUND THE SAME: Now What</em></p>
<p>&nbsp;</p>
<p><strong>ASSESSMENT</strong></p>
<p>Final: 500-word memo about one idea you will actually pursue</p>
<p>&nbsp;</p>
<p><strong>TASK</strong></p>
<p>Send that memo to someone who can make it happen, clearly empower them to do so</p>
<p>&nbsp;</p>
<p><strong>READING</strong></p>
<p>Whatever you want. You&#8217;ve earned it. Please go home</p>
<p>&nbsp;</td>
</tr>
</tbody>
</table>
<p>&nbsp;</p>
<p style="font-weight: 400;">Given we initially scoped this thing for our 265 leaders worldwide, encompassing…</p>
<ul>
<li>C‑suite + Group Presidents + EVPs/SVPs</li>
<li>Regional and Functional VPs</li>
<li>Director / GM level (business unit heads)</li>
</ul>
<p style="font-weight: 400;">…and we’re currently on month two, things aren’t going so bad, at least according to our intern Pamala Grier’s exit survey conducted at the conlcusion of month one’s “session”:</p>
<ul>
<li>22 people retired</li>
<li>172 entered Dialectical Behavior Therapy</li>
<li>15 quit to become elevator mechanics</li>
<li>36 rekindled their passion for Jello molds</li>
<li>20 now handwrite inspirational notes to themselves in crayon</li>
</ul>
<p style="font-weight: 400;">So we figure it’s going better than planned, come to think of it.</p>
<p style="font-weight: 400;">To the degree that Paula Thorn, our Manager of Hat Merchandizing &amp; General Propaganda, claims we can spin this, and our many other training programs, into a commercialized Corporate Leadership Development Program. Something about licensing it and delivering it as a service thanks to research data showing “…prolific underdevelopment of leadership continuing education throughout virtually every American industry.”</p>
<p style="font-weight: 400;">We dunno. Commercializing this means we’d have to meet with our lawyers a bunch, which is just such a total drag, then of course HR, Product…all our “Strategists” if we can pry them away from their dry herb vaporizers…Finance, Sales, GTM…</p>
<p style="font-weight: 400;">Sounds like a lot of work. So we’re sitting on it for now.</p>
<p style="font-weight: 400;">But don’t fret: if this thing is ever available at an organization near you, and you think it would help, we’ll give you a call.</p>
<p style="font-weight: 400;">
<p style="font-weight: 400;"><em>Did you know you can reverse The Coriolis effect simply by sending someone you find attractive, yet annoying, this article, then flushing your toilet while looking at it through two mirrors? Try it out, you’ll see!</em></p>
]]></content:encoded>
					
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		<title>Nothing Much Ado</title>
		<link>https://outcasting.co/nothing-much-ado/</link>
					<comments>https://outcasting.co/nothing-much-ado/#respond</comments>
		
		<dc:creator><![CDATA[Patrick McNerthney]]></dc:creator>
		<pubDate>Tue, 28 Apr 2026 18:36:32 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">https://outcasting.co/?p=19983</guid>

					<description><![CDATA[We have this corporate comms lady named Paula Breckenbok who got super pissed at the Heroic Leadership Team for falling asleep at the wheel when it comes to making our organization something called “AI-Ready.” Like, super pissed. To the degree that last week she walked in on our Executive Boardroom Wednesday Weekly Bruncheon—where we exclusively [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>We have this corporate comms lady named Paula Breckenbok who got super pissed at the Heroic Leadership Team for falling asleep at the wheel when it comes to making our organization something called “AI-Ready.”</p>
<p>Like, super pissed.</p>
<p>To the degree that last week she walked in on our Executive Boardroom Wednesday Weekly Bruncheon—where we exclusively devour chicken ‘n waffles because oh my God the syrup and the salt and the juice it’s like outrageous gluttony on display—and literally threw our 74-page <strong>Executive Do-AI-Now-Roadmap™</strong> at Paul McCann, our interim Chief Operating Officer, who subsequently spilled his Mimosa all over his Hugo Boss Hesten Flannel Extra Slim Fit Suit.</p>
<p>Which, admittedly, we enjoyed because while Paul has good intentions, that kind of suit comes off as taking oneself too seriously…at least around here.</p>
<p>And Paula has every right to be pissed. We wrote our <strong>Executive Do-AI-Now-Roadmap™</strong> almost three years ago to-the-day, as a completely panicked response to ChatGPT’s explosion.</p>
<p>The echoes of that distraught, April 15, 2023, Leadership Team conversation in our Executive Masters’ Boardroom still reverberate through these storied halls. Literally, we can hear it…it’s creepy:</p>
<p><strong>Derek:</strong> <em>What’s it called?</em></p>
<p><strong>Lindsey:</strong> <em>ChatGPT.</em></p>
<p><strong>Paul:</strong> <em>What?</em></p>
<p><strong>Lindsey:</strong> <em>It’s called ChatGPT.</em></p>
<p><strong>Mike:</strong> <em>What the hell is a GPT is that AI?</em></p>
<p><strong>Zeus:</strong> <em>No dude, calm down.</em></p>
<p><strong>Richard:</strong> <em>What about our investors? The money!</em></p>
<p><strong>Zeus:</strong> <em>Okay okay calm down</em>.</p>
<p><strong>Anthony:</strong> <em>Hey, I don’t understand, it’s called ChatGPT? That’s a dumb name. It has a lot of syllables, and that needless requirement for capitalization. And, I mean, it’s not an empty vessel ready to hold our story about the brand.</em></p>
<p><strong>Zeus:</strong> <em>Shut up Anthony, don’t make this about marketing you always do that.</em></p>
<p><strong>Mike:</strong> <em>I’m going to puke chicken ‘n waffles if we keep talking about this.</em></p>
<p><strong>Zeus:</strong> <em>Everyone, everyone, look, it’s just a new thing okay? Let’s just talk about it. And we saw this coming, that’s why we are ready to write our <strong>Executive Do-AI-Now-Roadmap™</strong></em>.</p>
<p><strong>Derek:</strong> <em>Well what does ChatGPT do?</em></p>
<p><strong>Lindsey:</strong> <em>It basically makes it so you can write a coherent email, but like super fast. Fast email.</em></p>
<p><strong>Derek:</strong> <em>That’s it? Cool. Hey that’s good! This place sucks at email!</em></p>
<p><strong>Lindsey:</strong> <em>Plus it finds stuff for you like Google. So, you know, best screwdriver repair guy in your zip code and the like.</em></p>
<p><strong>Paul:</strong> <em>I need that!</em></p>
<p><strong>Mike:</strong> <em>But it’s just the beginning. Experts predict it by 2026 can do the work of 11,000 people in forty minutes. Untold possibility. It’s going to change everything. No more forklift drivers, no more free delivery pizza deliverers. No more zoos or teachers. They will all be dead.</em></p>
<p><strong>Derek:</strong> <em>Jesus Mike are you okay you look pale. Wait, is that a Hugo Boss suit like Paul’s?</em></p>
<p><strong>Zeus:</strong> <em>We got to start using ChatGPT before other companies do!</em></p>
<p><strong>Derek:</strong> <em>Okay! Like, just start using it? Is it free?</em></p>
<p><strong>Richard:</strong> <em>Hahaha oh my god “free” that’s great.</em></p>
<p><strong>Carol:</strong> <em>Wait, why “before other companies?”</em></p>
<p><strong>Zeus:</strong> <em>Because if we’re last we’re screwed. We’ll be sitting here like morons with hundreds of employees when we only need like two.</em></p>
<p><strong>Carol:</strong> <em>But isn’t that kind of what makes this whole thing work, you know, the people here?</em></p>
<p><strong>Derek:</strong> <em>Oh wait lunch is here. Sweet.</em></p>
<p><strong>Paul:</strong> <em>Thank you.</em></p>
<p><strong>Lindsey:</strong> <em>Thank you yum.</em></p>
<p><strong>Paul:</strong> <em>Hey! They put Swiss on my burger? Take this back!</em></p>
<p><strong>Zeus:</strong> <em>Paul it can’t go back it’s Uber Eats. Okay, for the people-being-important thing, you’re probably right but there’s no time to think. We got to get on this. Paula, what do you think? Can you work with Gabrielle and execute <strong>The Official AI Digital Tranformatrix Company-Wide Assimilation Project</strong>®? That will be Phase Alpha of our forthcoming <strong>Executive Do-AI-Now-Roadmap™</strong>.</em></p>
<p><strong>Paula:</strong> <em>Ah, Gabrielle? Isn’t she at home with the ankle monitor? I think she stole someone’s identity again.</em></p>
<p><strong>Zeus:</strong> <em>Yes, Gabrielle. Call legal, go break her out. Use a file or something. You have five weeks to make and deliver <strong>The Official AI Digital Tranformatrix Company-Wide Assimilation Project®</strong>, then six more to get everyone here using ChatGPT for everything. I mean everything. Especially immoral stuff.</em></p>
<p><strong>Paula:</strong> <em>I really don’t need the first six weeks, I can execute <strong>The Official AI Digital Tranformatrix Company-Wide Assimilation Project®</strong> in like a week. I mean, I’ll just use ChatGPT you know? All I need is a general idea of what’s in Phase Alpha of your <strong>Executive Do-AI-Now-Roadmap™</strong>. Even just an outline, or you can ad lib it to me right now.</em></p>
<p><strong>Zeus:</strong> <em>No no, six months, then six months to rollout. That’s a totally realistic and reasonable timeline. Then the long-term goal is that by 2026 we’ll be 100% AI-ChatGPT focused.</em></p>
<p><strong>Anthony:</strong> <em>Ah, AI-ChatGPT? It’s just ChatGPT, and it isn’t “AI” in and of itself. It’s a—</em></p>
<p><strong>Zeus:</strong> <em>Shut up Anthony, don’t make this about marketing you always do that.</em></p>
<p>&nbsp;</p>
<h2 style="text-align: center;"><strong>Nothing Much Ado</strong></h2>
<p>&nbsp;</p>
<p>So clearly we were inspired to take action. And action we did!</p>
<ol>
<li>Paula delivered <em><strong>The Official AI Digital Tranformatrix Company-Wide Assimilation Project®</strong> </em>in <strong>six weeks</strong><em>. </em>Although we demanded revisions, which nobody accounted for timewise, and those took another <strong>three months</strong> with all the back and forth.</li>
<li>Once that was done, we formed a subcommittee without telling Paula—and revamped her plan on invite-only secret Zoom calls over the course of <strong>five months</strong>—which totally changed the plan to make it more agreeable to potential investors, Wall Street Analysts, and our The Board Members®…you know, because of the money.</li>
<li>Then it took about <strong>four months</strong> to agree on <strong>Our Plan Execution Matrix™</strong>. Who knew we weren’t aligned?</li>
<li>Then suddenly we realized summer PTO season was coming up and Ted had that late fall trip planned to Majorca, so we delayed launch for <strong>five months.</strong> But that’s okay, it was execution time, and man, do we know how to do that. In stages of course.</li>
<li>Stage 1, <strong>November 2024</strong>: Company-wide Slack announcement. “The Art Of AI ChatGPT Mandatory Bootcamp happening soon! Stay on this channel for updates.”</li>
<li>Stage 2, “The Art Of AI ChatGPT Mandatory Bootcamp” scheduled for <strong>January 2025 </strong>after several false starts thanks to those lawsuits popping up again. Attendance rate: very impressive. Energy: high. Quick reference guides distributed. Use case shared. AI glossary published to internal webpage. “Lean in” repeatedly used in all official “The Art Of AI ChatGPT Mandatory Bootcamp” comms</li>
<li><strong>March 2025</strong>: Action items distributed — every employee should have set up ChatGPT AI-thing with role context by now, identified repetitive weekly tasks, saved the prompts that worked, and shared results in AI Slack thread.</li>
<li><strong>April 2025</strong>: Due to extremely low adoption, we decided we needed an internal comms campaign to help our people along. Kickoff-to-launch was a mere <strong>eight months,</strong> and we landed our best campaign yet, aptly named:<br />
<h3 style="text-align: center;"><em><strong>Bold. Urgent. Inspiring.</strong></em></h3>
<p>It mostly featured posters saying as much plastered in the break room. They had a picture of Wilt Chamberlain on them even!</li>
<li><strong>December 2025</strong>: Nobody around here does anything in December, but we refuse to give everyone the month off; instead bestowing two solid weeks off for anyone who claims to be overly religious, which turns out to be 100% of our employees somehow. Although the way these people drink and philander they seem more like heathens but whatever.</li>
<li><strong>January 2026</strong>: The malaise that sticks around after the holiday break is impenetrable. Why does everyone seem around here seem so sad?</li>
<li><strong>February 2026</strong>: Action items re-distributed. Same deal, get the tool, use it, etc. Shut up already.</li>
<li><strong>March 2026: </strong>Paula attempts to request a ChatGPT license from IT so she can do the thing the action items told her to do by the deadline the action items gave her.</li>
<li><strong>April 2026: </strong>Paula receives the following response from IT:</li>
</ol>
<p><em>“All AI license requests should be reviewed by your AI Lead, and then the AI Lead will recommend approval (or not) to your respective executive. Requests are reviewed and assigned weekly. If you’re not sure who your AI Lead is, please reference this table.”</em></p>
<div>
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<td align="left" width="1272"><a href="https://substack.com/redirect/8f7c86f9-ade0-437d-a803-b1db1a161a91?j=eyJ1IjoiM3FxbGMifQ.OIPlujnMXQirIjS82o5kbV0QA-sJhrNtCOEguHvknHM" target="_blank" rel="noopener" data-saferedirecturl="https://www.google.com/url?q=https://substack.com/redirect/8f7c86f9-ade0-437d-a803-b1db1a161a91?j%3DeyJ1IjoiM3FxbGMifQ.OIPlujnMXQirIjS82o5kbV0QA-sJhrNtCOEguHvknHM&amp;source=gmail&amp;ust=1777487685244000&amp;usg=AOvVaw2oUqqEijWEq9QpVqXipx-v"><img decoding="async" class="CToWUd aligncenter" src="https://ci3.googleusercontent.com/meips/ADKq_NbxVkw2Zrlz5J5pD3y3-bBqUhQdceXfbliQxgz61y6TyVV6SJA22JmiL2BOnlc40Yc9e0lGNeMvcSg-z--c6aHy5SFMYmpsHmIOdhva_v-E_rEUohkrKRCTS83UYMyB4kj91MFiLKJDVCeQ22qaOrmmvlB7agbhSGO7U9BgoRPgqHLncBWSRt9qzu_X8qfMc9DDjEIVh-TkfAEFkG494w4PJoxpyD1hKY0QpuWI9TLHk-Egq8e3UvjjCcwWutzYgxta7e5e8eq_GG9ky6-T7YSEgEtnvH23uXI1uze9LBVrYg5SgNaF59RbQVieeUVK0kzTnnEgMg=s0-d-e1-ft#https://substackcdn.com/image/fetch/$s_!aAxH!,w_1100,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F6357ff73-24bb-457a-8f3c-ac4c6b03148a_1272x1238.heic" alt="" width="550" height="535.2987421383648" data-bit="iit" /></a></td>
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<p>&nbsp;</p>
<h2 style="text-align: center;"><strong>Paula Freaks Out</strong></h2>
<p>&nbsp;</p>
<p>14. <strong>April 2026 (cont’d):</strong> Paula freaks out because her entire department, plus several more, are absent from the list. Storms into our luncheon, throws that book, then goes on quite the rant…although she was trying to control her rage SO MUCH this mostly came out threw her nose as she took huge, slow, breathes.</p>
<p><em>Looking at everything — the Slack posts, the memo, the use case share, the internal ad campaign, the approval chain response — here’s what I see:</em></p>
<p><em>Every communication is one layer removed from the actual thing.</em></p>
<p><em>The bootcamp talks about AI.</em></p>
<p><em>The follow-up Slack talks about the bootcamp.</em></p>
<p><em>The use case share talks about how to use AI to process communications about AI.</em></p>
<p><em>The approval email talks about the process for requesting the tool you’d use to do the thing the original email asked you to do.</em></p>
<p><em>The use case share is literally an example of using AI to process the volume of AI communications being generated by the AI rollout.</em></p>
<p><em>And the AI Champions got Slack badges.</em></p>
<p><em>None of this was in my work. You changed my work and instead built a small monument to the thing we were trying to prevent and made me look like an idiot. I’m leaving and working at Nordstrom.</em></p>
<p>&nbsp;</p>
<h2 style="text-align: center;"><strong>Paula Is Nordstrom West Coast Sales Leader</strong></h2>
<p>&nbsp;</p>
<p>Granted we were mildly offended by Paula’s apparent “rip off the band aid” approach to feedback, but given she literally left and never came back and is now apparently routinely in the Nordstrom President’s Club for Top Sales Achievements, we figure she’d be planning her departure long before we built our <strong>Executive Do-AI-Now-Roadmap™</strong>, and thus, ultimately, took no offense.</p>
<p>Meanwhile, something might be askew, because as of today the only people who’ve adopted ChatGPT are our cadre of college interns—even the ones from Colgate University—as if it’s no big deal. No handholding, no use cases needed, they just pick it up and go. So perhaps our helicopter-parenting/<wbr />micromanagement of our Storied Employees’ AI adoption process is itself the killer of innovative behavior.</p>
<p>It’s possible.</p>
<p>Although right now we’re betting the interns’ success is due to their immature, underdeveloped brains, so we’re working on finding more people like them, but in adult form.</p>
<p>Luckily, we found a McKinsey consultant who’s top drawer. She submitted a seventeen-slide deck proposing a subcommittee to study why the interns are succeeding. We&#8217;ve approved it. Launch is Q3, pending alignment.</p>
<div>
<div>
<div>
<p><em>We partnered with Hugo Boss on a new line of unisex reversable bodysuits. For a free sample of what will surely be this summer’s smash hit beachwear, subscribe someone you barely tolerate to this newsletter! You’ll receive our inaugural bodysuit—”Lemon Pink”—plus a framed picture of that weird guy who hangs out at your local 7-11.</em></p>
</div>
</div>
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		<title>Tell Us About Your Tattoo</title>
		<link>https://outcasting.co/tell-us-about-your-tattoo/</link>
					<comments>https://outcasting.co/tell-us-about-your-tattoo/#respond</comments>
		
		<dc:creator><![CDATA[Patrick McNerthney]]></dc:creator>
		<pubDate>Fri, 05 Dec 2025 18:38:54 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">https://outcasting.co/?p=19967</guid>

					<description><![CDATA[Our Chief Operating Officer, Yvette Roland-Smith, found us a new Senior Manager, Plant Operations, to work under our Director of Plant Operations, Joanna Shippenbock. God what a mess. We’ve got so many job titles and job descriptions flying around this place it’s insane. Plus one time we did this experiment where we seated all 109 [&#8230;]]]></description>
										<content:encoded><![CDATA[<p style="font-weight: 400;">Our Chief Operating Officer, Yvette Roland-Smith, found us a new Senior Manager, Plant Operations, to work under our Director of Plant Operations, Joanna Shippenbock.</p>
<p style="font-weight: 400;">God what a mess. We’ve got so many job titles and job descriptions flying around this place it’s insane.</p>
<p style="font-weight: 400;">Plus one time we did this experiment where we seated all 109 of our Mid-Atlantic Employees—from departments including:</p>
<ul style="font-weight: 400;">
<li>Research and Development</li>
<li>Psychological Weapons Enablement</li>
<li>Marketing</li>
<li>Human Resources…oh crap, sorry, our Chief People Officer tells me that’s now called “People &amp; Teams” so there you go People and Teams</li>
<li>International Relations, Greenland</li>
<li>Shipping &amp; Receiving</li>
</ul>
<p style="font-weight: 400;">—in the auditorium, and asked them to stand when we read a given job description that covered their duties.</p>
<p style="font-weight: 400;"><strong>It’s Not A Fun Fact</strong></p>
<p style="font-weight: 400;">Fun fact. At any given job description, 82% of our people stood. 82%</p>
<p style="font-weight: 400;">We even used drone footage to ensure the accuracy of the results.</p>
<p style="font-weight: 400;">So that tells us we’ve basically created one gigantic Barnum Effect at this place through our complete lack of clarity about what we’re doing or why anyone should be here.</p>
<p style="font-weight: 400;">You know, Barnum Effect, that thing where people find personal meaning in vague, general statements that could apply to almost anyone. Typically reserved for horoscopes, tarot readings, personality profiles, or similar ambiguous claptrap. But no, we’ve taken it to a new, professional, and utterly disastrous level. It’s a wonder we get any psychological weapons enabled at all.</p>
<p style="font-weight: 400;">So this new Senior Manager, Plant Operations (technically Employee #489, South Midwest Region) has the awesome name of Carlina Lettoni.</p>
<p style="font-weight: 400;">Super smart, laid back, super cool chick&#8230;ah sorry the damn People and Teams People tell us we can’t say “chick”… super cool she/her. She fits right in, pitches right in, doesn’t steal—all the stuff we strive for in terms of mission, vision, values, so on and so forth.</p>
<p style="font-weight: 400;">So great in fact, we had to press Yvette on how she found such a great Employee #489 for the South Midwest Region. That’s when Yvette said she bets on the crosswalk, every time.</p>
<p style="font-weight: 400;"><strong>You Can Tell A Lot About Someone By How They Use The Crosswalk</strong></p>
<p style="font-weight: 400;">It turns out Yvette did a stint as a third-party recruiter in Elkhart, Indiana, likely because there was literally nothing else to do there. Plus at one point she was a part-time defense attorney because of something her husband did, thus she REALLY knows what to ask, how to ask it, how to respond, then how to ratchet up the pressure to see which parts of someone’s story stick, and which come cascading down like so many broken dreams.</p>
<p style="font-weight: 400;">But Yvette didn’t rise to the storied rank of Our Chief Operating Officer because of doing what everyone else does, no way. Meaning any Tom, Dick, or Harry can break someone’s psyche during an interview, that’s old hat. Which means old hat results. So to land someone like Carlina Lettoni? That takes…a magical way of thinking.</p>
<p style="font-weight: 400;"><strong>It’s Not Magical It’s Practical And Observant Is All </strong></p>
<p style="font-weight: 400;">About three years ago, after a we had a bad run of accidentally hiring horrible human beings across all departments, Yvette decided to raise our hiring standards.</p>
<p style="font-weight: 400;">Step one was holding all interviews in our Meeting and Séance room—located on our ground floor right next to the entryway but left of the marble statue of Dionysus—a room which happens to provide the perfect view of Southeast Ash Street’s mid-block crosswalk.</p>
<p style="font-weight: 400;">It’s one of those crosswalks with the big ol’ stripes and signs all over the place and green bike lanes and flashy, button-activated lights and flags and even lights in the ground so that it resembles an exploding Electric Daisy Carnival every time somebody crosses the street to buy more smokes at Mr. Bills Shop ‘n Smoke….Lord knows no one is crossing the other way to come here.</p>
<p style="font-weight: 400;">Except those poor interviewees.</p>
<p style="font-weight: 400;"><strong>Four Kinds Of Truth</strong></p>
<p style="font-weight: 400;">Which is no accident as Yvette always has our People &amp; Teams People tell candidates they can’t park here because the grease trap in the cafeteria is clogged again and makes the underground garage super dangerous to walk on. Which is rarely untrue, but indeed all part of Yvette’s elaborate plan.</p>
<p style="font-weight: 400;">She says it happens every time. On the way here, crossing, candidates are on their best behavior, hitting all the lights and waving all the flags and gingerly yet respectfully and visibly walking out until the “doing 51 in a 25” traffic Ash Street is known for finally stops to allow passage.</p>
<p style="font-weight: 400;">Implying they are normal, good citizens. Which Yvette consistently, systematically ignores, because it’s how they use the crosswalk AFTER the interview that matters.</p>
<p style="font-weight: 400;">That’s when Yvette gingerly, barely pulls open one of the black velour curtains that cover the 16-foot, street-facing windows of our Meeting and Séance room to find, what she calls, the “candidate’s truth.” Which according to her comes in four crosswalking forms:</p>
<ol>
<li style="font-weight: 400;"><strong> Punch and Go Oblivious</strong>&#8211; These empty vessels hit the button and immediately step into traffic like they’re walking through an automatic door at Safeway. No glance left, no glance right, just pure faith that their button-pushing skills have activated some kind of force field. (They clearly haven’t.)</li>
<li style="font-weight: 400;"><strong> Reckless Risk</strong>&#8211; They see you coming. They know you see them. They hit the button, lock eyes with you through your windshield, and step off the curb when it’s pouring rain, you’re doing 35 mph, and they’ve given you exactly 12 feet to stop. It’s not crossing—it’s a power move with a death wish attached. Scientific fact: many of these Reckless Risk-types, man, woman, they, them, live in a constant state of arousal.</li>
<li style="font-weight: 400;"><strong> Wait and Go</strong>&#8211; They hit the button. They wait for the light. They look both ways like their kindergarten teacher taught them. They cross when it’s safe. It’s refreshingly revolutionary.</li>
<li style="font-weight: 400;"><strong> Arrogant Kill Me</strong>&#8211; They hit the button and assume the entire universe has ground to a halt in reverence. No eye contact. No acknowledgment of oncoming traffic. Just a slow, deliberate saunter across the street in their carefully curated street gear, projecting the energy of someone who believes crosswalks were invented specifically for them.</li>
</ol>
<p style="font-weight: 400;"><strong>Imagine A World With Proper Crosswalk Usage</strong></p>
<p style="font-weight: 400;">Yvette clearly states she hires for number 3, because numbers 1, 2, and 4 demonstrate a fundamental inability to assess risk, read a room, operate within agreed-upon social systems, or think of anything outside themselves.</p>
<p style="font-weight: 400;">Number 3 demonstrates situational awareness, respect for shared infrastructure and marble statues, and the rare ability to participate in collective functioning without being a liability or a narcissist.</p>
<p style="font-weight: 400;">For now we haven’t figured out a better way to determine the version of someone that will eventually show up here during our (sigh) meetings or (yay!) company happy hours (you have to sign a waiver), other than Yvette’s crosswalk soothsaying.</p>
<p style="font-weight: 400;">But so far it’s turned out pretty well so maybe we don’t need to change a thing:</p>
<ul style="font-weight: 400;">
<li>morale is up</li>
<li>screamings down</li>
<li>way fewer street drugs found hidden behind the refrigerator in the break room</li>
<li>no crying</li>
<li>etc.</li>
</ul>
<p style="font-weight: 400;">Plus all the money stuff is looking better.</p>
<p style="font-weight: 400;">The only bad news is we have to hire more people, which means looking for a much larger office building…maybe even a complex or compound of some sort.</p>
<p style="font-weight: 400;">With a fountain in the courtyard, maybe some cherubs spewing water out their mouths as they ride some nondescript species of fish in what appears to be a series of frothing waves.</p>
<p style="font-weight: 400;">Come to think of it, that’s sounding more and more like a good idea too.</p>
<p style="font-weight: 400;">
<p style="font-weight: 400;"><em>Do you ever sit on the toilet and run out of toilet paper then think what a horrible life you have because you have to go get more or yell at someone to go get more? Hey relax, it’s not so bad, there are way worse things in the world. Like not sharing this article with a friend because we might just make sure something happens to that nice car of yours. </em></p>
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		<title>No Holds Barred</title>
		<link>https://outcasting.co/no-holds-barred/</link>
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		<dc:creator><![CDATA[Patrick McNerthney]]></dc:creator>
		<pubDate>Fri, 14 Nov 2025 21:40:58 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">https://outcasting.co/?p=19964</guid>

					<description><![CDATA[Raul, our Chief Merchandizing Officer, got in trouble with the courts again, which of course traces back to us despite our clandestine nature, as evidenced by… No sign on building (just the weather-marked outlines of marquees from the two previous tenants: Kohl’s, and Rod’s Guns ‘n Autos, the latter of which we wished still existed) [&#8230;]]]></description>
										<content:encoded><![CDATA[<p style="font-weight: 400;">Raul, our Chief Merchandizing Officer, got in trouble with the courts again, which of course traces back to us despite our clandestine nature, as evidenced by…</p>
<ul>
<li>No sign on building (just the weather-marked outlines of marquees from the two previous tenants: Kohl’s, and Rod’s Guns ‘n Autos, the latter of which we wished still existed)</li>
<li>Owned by 24 different LLCs and one Dubaian investment group we’ve never met in person</li>
<li>Bank exclusively in Cayman Islands</li>
<li>No social media presence (still don’t get that)</li>
</ul>
<p style="font-weight: 400;">…and much more that we can’t disclose here due to fear of reprisal from various hate groups including the Vermont Department of Revenue, Internal Revenue Service, Department of Defense, and Toastmasters International.</p>
<p style="font-weight: 400;">So to keep Raul out of the joint we had to absorb his community service requirement. Not out of any altruism or loyalty to Raul, no way. Rather to ensure the spigot to our merchandise revenue stream doesn’t shut off. That would be a friggin’ disaster — it’s the only thing generating consistent revenue these days while we re-work our technological advancements, which turned out to be too spikey and pokey for consumers to use or even touch, as reflected by all the lawsuits.</p>
<p style="font-weight: 400;">So we proffered an idea to the magistrate and she bit because she knows first-hand this is a hot topic and frankly she wants the press, of which there will be ample.</p>
<p style="font-weight: 400; text-align: center;">Therefor and without further ado, welcome you to our official United States Corporate Employee Public Service Announcement, aptly titled (if we do say so ourselves):</p>
<p style="font-weight: 400; text-align: center;"><strong>Return To Office</strong></p>
<p style="font-weight: 400; text-align: center;"><strong>Despite The Fact It Makes No Sense And There’s No Real Strategy Behind It Aside From Domination</strong></p>
<p style="font-weight: 400; text-align: center;"><strong>Survival Tip Series</strong></p>
<p style="font-weight: 400; text-align: center;"><strong>Tip #1 (of 20)</strong></p>
<p style="font-weight: 400; text-align: center;"><strong>Treat Yourself To A Clipboard.</strong></p>
<p style="font-weight: 400; text-align: center;"><strong>That’s Right, A Clipboard. </strong></p>
<p style="font-weight: 400; text-align: center;"><strong>A Step-By-Step Guide To Your Impending Survival</strong></p>
<p style="font-weight: 400;">For those knowledge workers begrudgingly donning clean underwear every weekday morning for the first time since 2020 so they can return to the office 3-5 days a week in a socially acceptable manner…it’s time to buy a clipboard.</p>
<p style="font-weight: 400;">Nothing says “major contributor/do not layoff” like briskly walking around your stuffy officeprison with a clipboard.</p>
<p style="font-weight: 400;">Ideally with a grim-yet-determined expression set on your beautiful countenance.</p>
<p style="font-weight: 400;">Here’s your plan:</p>
<ol>
<li>Buy clipboard.</li>
<li>Steal 10 or so pieces of paper* from the supply closet or closest printer tray.</li>
<li>Use the following playbook.</li>
</ol>
<p style="font-weight: 400;">* If your company no longer uses analog equipment like paper because they’ve over-indexed on AI tools including VR headsets, go to Office Max.</p>
<p style="font-weight: 400;">Sorry maybe you can expense it.</p>
<p style="font-weight: 400;"><em>(Note: all times are approximate. For example, we don’t know where you live…at least in theory…nor do we know how simple or complex your personal life is….in theory…but yes you should dump him Sharon.) </em></p>
<p style="font-weight: 400;"><em> </em>To be implemented Monday through Thursday (Friday is a rest day. You’ll need it. You’ll see.)</p>
<p style="font-weight: 400; text-align: center;"><strong>4:30 a.m. – 7 a.m.</strong></p>
<ol>
<li>Stumble around domicile confused, groggy, and cursing between gulps of black coffee or (god forbid) some lesser-effective stimulant like green tea or Yerba Matte.</li>
<li>Attend to pet(s).</li>
<li>Take unrelaxing shower.</li>
<li>Locate long forgotten underwear drawer, spend minimum of 10 minutes selecting appropriate cut of undergarment based on predicted thermostatic setting of office.</li>
<li>Spend a minimum of 40 minutes selecting rest of wardrobe based on the social forces that swirl about your workplace while forlornly eyeing sweatpants drawer.</li>
<li>Forgo desire to shop online for new, better outfits.</li>
<li>Get in car/on bike/train whatever. Hopefully it’s not the bus busses are gross. Don’t forget to lock front door.</li>
</ol>
<p style="font-weight: 400; text-align: center;"><strong>8 a.m. – 8:40 a.m.</strong></p>
<ul>
<li>Arrive after harrowing, maddening commute.</li>
<li>Practice grim/determined expression in restroom (should be easy after commute).</li>
<li>Load clipboard with paper in the following reverse chronological order, unless you’re in the Southern Hemisphere since you must account for the Coriolis Effect, in which case use chronological order, but backwards.</li>
<li>Page 1: Handwritten list of some kind. Include acronyms. And arrows.</li>
<li>Page 2: Printout of pie chart from last Thursday’s PowerPoint presentation (10<sup>th</sup> that week) you didn’t pay attention to because there’s way too much information packed in each and every slide.</li>
<li>Page 3: Graph paper with 20 completely random squares shaded in with pencil</li>
<li>Page 4: Printout of whatever Excel file or Google sheet is at the top of the “recent” list in associated app.</li>
<li>Page 5: Doesn’t matter as long as it says BUDGET in all caps across the top in 44-point font of choice.</li>
<li>Page 6: Picture of some other company’s leadership team…or any team really, from random corporate website. <em>Note: does not have to be in your industry</em>.</li>
</ul>
<p style="font-weight: 400; text-align: center;"><strong>8:40 a.m. – 10:40 a.m.</strong></p>
<p style="font-weight: 400;">Walk around the office. All floors. Sometimes you gotta look like you’re in a hurry or whatever. But be seen walking around with a clipboard. <em>Note: you’ll find people get out of your way and/or reduce idle chitchat by 95%. This is normal and indicates you’re doing it right. </em></p>
<p style="font-weight: 400; text-align: center;"><strong>10:40 a.m. – 11:15 a.m.</strong></p>
<ol>
<li>Sit down at your computer and print some stuff. Always print graphs and charts first, especially if part of a spreadsheet.</li>
<li>Place on top of your paper pile.</li>
<li>Maybe ask closest coworker if they watched latest sporting event or Netflix series, depending on their preferences. This makes you human and engaged with various team-building metrics your organization is undoubtedly monitoring to justify the return to office.</li>
</ol>
<p style="font-weight: 400; text-align: center;"><strong>11:15 a.m. – 12:15 p.m.</strong></p>
<p style="font-weight: 400;">Walk around again for an hour.</p>
<p style="font-weight: 400;"><strong>Note: </strong>It’s VERY IMPORTANT you don’t take lunch at noon. Taking lunch at 12:15 (but no later, you’ll see why) shows that you’re dedicated and, like the clipboard itself, a major contributor/not layoff-able.</p>
<p style="font-weight: 400; text-align: center;"><strong>12:15 p.m. – 1:00 p.m.</strong></p>
<p style="font-weight: 400;">Deal with any actual work while eating lunch at desk <strong>to imply that you work so hard you don’t each lunch.</strong> 90% of this should be responding to emails/Slack as fast as humanly possible. Use AI. Tell it your title, industry, and company sector, as well as the requestor’s, put in the requestor’s message, then say, “Claude, please respond, but over explain, ideally mansplaining.” VERY IMPORTANT FOR AI TO KNOW THIS. Because regardless of how you identify, this ensures you will not be messaged again by the requestor, which is the point. (If this is in any way befuddling to you read <em>The Art of War </em>by General Sun Tzu.)</p>
<p style="font-weight: 400; text-align: center;"><strong>1:00 p.m. – 1:15 p.m.</strong></p>
<p style="font-weight: 400;">Fill out another piece of graph paper, but this time with numbers. In pencil.</p>
<p style="font-weight: 400;">Yes it sounds weird but think about it: are you really the kind of person who’d write numbers on graph paper in PENCIL just to look like you’re working on something important, EXCLUSIVE even, so urgent that there’s no time to type things out, like you’re part of a skunkworks, but really you’re not doing anything but ensuring you don’t get laid off?</p>
<p style="font-weight: 400;">Yes, yes you are. You’re in an office. This is the Theater of the Absurd.</p>
<p style="font-weight: 400; text-align: center;"><strong>1:15 p.m. – 3:30 p.m.</strong></p>
<p style="font-weight: 400;">At this point you gotta be able to ad lib what you’re doing depending on who asks. And you’re going to have to develop some resilience, some endurance, because this is the witching hour, you’ll be getting tired. It’s going to hurt, but it’s worth it, you’ll see.</p>
<p style="font-weight: 400;">For example, if an executive asks what you’re doing, always talk about money. So like, “Oh I think I know a way to shave 10% off the cost of the project I’m on. That’s good right?” and kinda smile and move on to signal your own inferiority while simultaneously deferring to the executive’s inherent superiority as far as the org chart is concerned.</p>
<p style="font-weight: 400;">Moving on is key. DO NOT WAIT AROUND. They’ll key in on the money saving thing, which comes in handy later.</p>
<p style="font-weight: 400;">Or if a marketing person asks you something, tell them you’re “Talking to sales and customer success for some information on our ICP, because we need more detail for <strong>[insert name of some senior manager]</strong>’s initiative.”</p>
<p style="font-weight: 400;">(A.) They’ll love it.</p>
<p style="font-weight: 400;">(B.) They will absolutely in no uncertain terms NOT want anything to do with another “initiative.”</p>
<p style="font-weight: 400; text-align: center;"><strong>3:30 – 5:00 </strong></p>
<p style="font-weight: 400;">Respond to emails and Slack utilizing the mansplaining technique described above. Responding to emails and Slack signals that you’re engaged/doing something, even if it’s not helpful in any way. <em>Note: WE KNOW YOU WANT TO, BUT ABSOLUTELY DO NOT LEAVE AT 5:00! </em></p>
<p style="font-weight: 400;"><em>NO!</em></p>
<p style="font-weight: 400; text-align: center;"><strong>5:00 p.m. – 5:25 p.m.</strong></p>
<p style="font-weight: 400;">This will be the hardest part of your day. Your instincts will be <em>screaming </em>at you to pack up and leave. So much wasted time. Such an awful commute. Such gassy interns.</p>
<p style="font-weight: 400;">But you must not. The 5:00 p.m. – 5:25 p.m. timespan was documented by the Mayo Clinic as <em>the most psychologically impactful time to be seen at work by senior managers, directors, vice presidents, and janitors. </em>When seeing an underling busing themselves post 5:00 p.m., they receive 250 gallons-per-minute of the hormone and neurotransmitter Oxytocin: which supports social bonding, trust (the fools), and attachment; while enhancing empathy and warmth.</p>
<p style="font-weight: 400;">Which is code for, …”<em>awwwwwww, Rod? No, we can’t layoff that beautiful personnnnnn…” </em></p>
<p style="font-weight: 400;">At least subconsciously. When the time comes.</p>
<p style="font-weight: 400;">Advocate for yourself: be Rod.</p>
<p style="font-weight: 400; text-align: center;"><strong>5:26 p.m.</strong></p>
<p style="font-weight: 400;">Feign urgent phone call from wife/husband/spouse/partner/lover/pet sitter/neighbor/relative and quickly…but in a smooth criminal, efficient kind of way, pack up belongings and get the hell out of there.</p>
<p style="font-weight: 400;">DO NOT MAKE EYE CONTACT WITH ANYONE.</p>
<p style="font-weight: 400;">GO!</p>
<p style="font-weight: 400; text-align: center;"><strong>7:00 p.m.</strong></p>
<p style="font-weight: 400;">Arrive home.</p>
<p style="font-weight: 400;">Congratulations: you’ve made Raul proud and free from ankle-monitoring by completing Tip #1 of:</p>
<p style="font-weight: 400; text-align: center;"><strong>Return To Office</strong></p>
<p style="font-weight: 400; text-align: center;"><strong>Despite The Fact It Makes No Sense And There’s No Real Strategy Behind It Aside From Domination</strong></p>
<p style="font-weight: 400; text-align: center;"><strong>Survival Tip Series</strong></p>
<p style="font-weight: 400; text-align: center;"><strong>A Step-By-Step Guide To Your Impending Survival</strong></p>
<p style="font-weight: 400;">You may now microwave your favorite Trader Joe’s frozen meal selection and watch the sporting event or Netflix series of your choice.</p>
<p style="font-weight: 400;">Although we suggest a nightcap of fresh vegetables or fruit, just for the vitamins and stuff.</p>
<p style="font-weight: 400;"><strong><em>End Scene</em></strong></p>
<p style="font-weight: 400;">
<p style="font-weight: 400;">Trust us. It seems like a lot, but this United States Corporate Employee Public Service Announcement was born from our wildly successful Internal Development Programs Internal Development Division, the second-most profitable part of our company after merchandizing.</p>
<p style="font-weight: 400;">It’s a skunkworks of sorts where we offer ongoing training modules (to anyone with cash) on real world problem solving for employees—a.k.a. pragmatic solutioning to organizational challenges none of us are taught in school—focusing on the theater/performing arts component of work life, particularly when it involves being in-office.</p>
<p style="font-weight: 400;">Because while what we do may not define who we are, we still must <em>do</em>, and that requires a little showmanship, a gimmick, to work around the parts we can’t control.</p>
<p style="font-weight: 400;">So we might as well retain a bit of that agency we’re encouraged to forget, even if only for a fleeting moment.</p>
<p style="font-weight: 400;">After all, the alternative doesn’t seem that appealing.</p>
<p style="font-weight: 400;">And who knows? If we all do it together, maybe it’ll catch on.</p>
<p style="font-weight: 400;"><em>Do you like cauliflower? Gross! It’s so gross it’s crazy! And don’t come at us about “well-seasoned cauliflower steaks on the grill” this and “Oh this chef I know makes great cauliflower pizza crust” that…come on it should be banned!</em></p>
<p style="font-weight: 400;"><em>Fine, whether you like cauliflower or not, share this story with someone with similar tastes. They’ll love you for it and possibly take you out to dinner.</em></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>Made You Look</title>
		<link>https://outcasting.co/made-you-look/</link>
					<comments>https://outcasting.co/made-you-look/#respond</comments>
		
		<dc:creator><![CDATA[Patrick McNerthney]]></dc:creator>
		<pubDate>Fri, 26 Sep 2025 21:19:11 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">https://outcasting.co/?p=19961</guid>

					<description><![CDATA[We came up with our new marketing guy’s job description because he was too tired to write it himself. And in fact, as it turns out, he was expecting to receive said job description not only on his first day of work, but actually before if you can believe that. As in, in advance, before [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>We came up with our new marketing guy’s job description because he was too tired to write it himself. And in fact, as it turns out, he was expecting to receive said job description not only on his first day of work, but actually <em>before </em>if you can believe that.</p>
<p>As in, in <em>advance, before he applied to the job.</em></p>
<p>Gah.</p>
<p>What the heck do you think this is mannnnnn? Do you know how hard it is to write a job description when no one knows what the heck is going on, <em>ever</em>?</p>
<p>Besides, we’ve noticed that everyone’s cramming eight million requirements/qualifications in their Oh-So-Thoughtfully-Written-Well-In-Advance job listings. Basically taking five different disciplines and cramming them into bizarrely hybrid specialist/generalist roles. Which is precisely why we stopped writing job descriptions ahead of time: why freak somebody out? Granted organizations are only doing this because they’re trying to figure out the future of work as they face mounting pressures that may or may not be real, but still, it’s agitating for the reader.</p>
<p>Indeed, our more thoughtful strategy is to simply let our junior staffers (the only normal people around here) woo these candidates, almost seduce them, by revealing how super cool we are. Well, they are, the junior people—they’re the ones that make this company cool. All the senior people around here <strong>are definitely not cool</strong>. How could they be? All they talk about is their kids and the weather and local news and traffic and return on investment and stuff.</p>
<p>Speaking of which, when it comes to senior people talking money stuff the <em>name dropping</em> is just insufferable: “[<strong>venture capital company name</strong>] ” this and “series B funding” that and “richy richy richy liquidity event blah blah.”</p>
<p>BOOOORRRRING. Is the game on? What’s the score?</p>
<p>Anyway, we finally got around to creating the job description for this new guy, Gerhart. Which of course led to a new policy/mandatory training program entitled:</p>
<h3 class="header-anchor-post">Everyone Please Rewrite Your Job Description By Next Friday October 3rd 2025</h3>
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<h3 class="header-anchor-post">Without Using Fake Business-y Sounding Words But Rather Really Describe What You Do</h3>
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<h3 class="header-anchor-post">And Use The First Person Plural Because We’re All In This Together</h3>
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<h3 class="header-anchor-post">Even Though We Get Paid Different Amounts</h3>
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<h3 class="header-anchor-post">Which Might Be Unfair But We’ll Talk About That Later</h3>
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<h3 class="header-anchor-post">Please Don’t Unionize</h3>
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<h3 class="header-anchor-post">Or Sue</h3>
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<p>&nbsp;</p>
<p>And a pretty sweet job description if we do say so ourselves….</p>
<p>&nbsp;</p>
<p><strong>Official Job Description: Do Not Throw In Trash Can</strong></p>
<p><strong>In Fact Make A Copy For Your Home’s Dedicated Filing Cabinet Room</strong></p>
<p>&nbsp;</p>
<p>Gerhart Pamplone</p>
<p>Official Senior Marketing Person</p>
<p>Don’t Kill The Magic LLC, XVII</p>
<p>A subsidiary of Lightning Strikes Investments and Casinos®, all rights reserved.</p>
<p>&nbsp;</p>
<p><em>We currently help beloved tech brands convince millions of people to upgrade devices and/or software subscriptions they just bought last week. It’s brain influencing—which sounds sinister, but we promise it’s mostly just us staring into Figma while Googling “how to sound confident in emails and on the rare occasion when we’re invited to give a talk.”</em></p>
<p><em>As an Official Senior Marketing Person with an AI added to all that we do because there’s no way around AI at this point, we get to build campaigns that make people cry, cheer, or at the very least, open their wallets in a gentle, manipulated daze.</em></p>
<p><em>Before this, we climbed the marketing ladder the old-fashioned way: by attaching ourselves to smart people and saying things like “let’s circle back on that” with just enough fake enthusiasm to survive another Zoom call.</em></p>
<p><em>Over the years, we’ve led strategy for multi-million-dollar product launches, brand repositioning efforts, and more meetings than humans should endure without the expectation that they will vent their frustration through petty vandalism of local food truck pods.</em></p>
<p><em>Our superpower? Turning vague executive ideas into full-blown campaigns using nothing but caffeine, consternation, and an unhealthy number of sticky notes.</em></p>
<p><em>Outside of work, we routinely pick up our dogs’ poop with disconcertingly thin dog poop bags, aggressively correct friends when they say “less” instead of “fewer,” and pretend to like wine in certain company, especially if they’re from venture capital firms.</em></p>
<p><em>If you’re into talking shop, making something cool, or debating whether LEARN MORE buttons on websites will ultimately rise up and destroy us all, let’s connect. We promise not to send you a weird sales pitch or inspirational quote&#8230;unless the pitch or quote are like really good, we mean in that case you should have it, you know? You deserve nice things.</em></p>
<p>&lt;End Scene&gt;</p>
<p>&nbsp;</p>
<p>Thus the template for all employee job descriptions was born, and man, are our intrepid employees having fun with it. Turns out it’s enlightening to describe what you really do versus what you’re either supposed to be doing or what everyone thinks you’re doing. AND, for the executive types, this provides clarity on what they, as leaders, are doing wrong, which is the sure-fire way to prevent layoffs, because layoffs only happen when management screws up. Or of course if someone turns out to be a horrible person but that’s FIRING not laying off. And man do we enjoy firing the horrible ones, no patience for that nonsense, no way.</p>
<p>The best part is Laura Fredelstein, our Official Senior Accounting Person, asked for a phase two of this job description nonsense ah we mean bonding exercise, where every employee writes the job description <strong>they’d love to have</strong>.</p>
<p>Now THAT is genius, because it turns out putting genuine effort into understanding your people &#8211; not just their “deliverables” but their actual human experience of work &#8211; creates the kind of confidence that keeps teams steady when everything else is chaos.</p>
<p>We figure this will be particularly handy as we plow through a time where the world seems to be telling us <strong>not</strong> to be calm. But why wouldn’t we be calm? It produces more value than it costs. And nobody ever wished they’d panicked more…so why should we?<em>Do you have a burning desire to increase your societal standing in general? Of course you do! You have three options: get a better car, wear a better hat, or forward this to a mortal enemy. Let’s face it, we both know what best choice is, so what are you waiting for?</em></p>
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		<title></title>
		<link>https://outcasting.co/19958-2/</link>
					<comments>https://outcasting.co/19958-2/#respond</comments>
		
		<dc:creator><![CDATA[Patrick McNerthney]]></dc:creator>
		<pubDate>Wed, 10 Sep 2025 21:29:19 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">https://outcasting.co/?p=19958</guid>

					<description><![CDATA[Paul Galverson works for us in an unknown capacity…or maybe he’s doing research, no one can tell. He’s either from Upwork or Accenture, but based on his billing our Chief Financial Officer, Laura Kracklestein, who everyone is terrified of, figures it must be Accenture. Which makes her quite grumpy as she feels management consultant-types are [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Paul Galverson works for us in an unknown capacity…or maybe he’s doing research, no one can tell. He’s either from Upwork or Accenture, but based on his billing our Chief Financial Officer, Laura Kracklestein, who everyone is terrified of, figures it must be Accenture.</p>
<p>Which makes her quite grumpy as she feels management consultant-types are pure dooshes.</p>
<p>Oh wait, she says it’s not the consultants doing the work she abhors, it’s the senior managers/directors/leadership of companies like Accenture, who she deems “greedy, predatory, aloof, obnoxious, and smug.”</p>
<p>Which of course we love both hearing and piling on to, because there’s nothing as satisfying as judging people we’ve never met from afar, especially if they’re from New York and rich.</p>
<h3 class="header-anchor-post">The Best Bathroom Ever</h3>
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<p>We surprised Paul last Tuesday when we walked into our secret Executive Retreat Meeting Room, Stay Out, MBAs Only, You Suck. This is an antechamber conveniently located next to the Executive Washroom, Advanced Degrees And G-Wagon Ownership Required, If That’s Not You Go Away You Can’t Pee Here, and it’s where we hide out to smoke cigarettes and tell bawdy stories of past triumphs, none of which are sexual because that would be creepy, weird, and lame.</p>
<p>You should see the air filtration system we put in this secret hideaway: no matter how many packs we smoke, it smells exclusively of bougainvillea, which we paid extra for.</p>
<p>So there we were, piling in, each of us holding a different flavor of American Spirit as signified by the delightfully joyful color variations of American Spirit hard packs in our hands, and much to our surprise and consternation there was Paul, scribbling away on our whiteboard which we only put in there for show. Even worse, Paul’s scribbles looked decidedly like something only someone smart would draw: kind of a combination Gannt chart/Pythagorean Theorem/sine wave type situation that instantly gave us both headaches and that particular kind of nausea that develops when being shown up in real time by someone who is clearly more talented, qualified, and capable.</p>
<p>It was all just too much to handle given our aforementioned plan to take a load off and screw around in general, as we always do between the hours of 11 a.m.-noon because work is hard and people are so serious all the time it just gets to be a drag.</p>
<p>But we were trapped, and thus Paul got us right in his crosshairs and started babbling about the importance of understanding feedback loops.</p>
<h3 class="header-anchor-post"><strong>Thanks For The Feedback </strong></h3>
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<div class="pencraft pc-display-contents pc-reset pubTheme-yiXxQA">You know, the time delay between doing something and experiencing the result of said something. And, admittedly, Paul was right to bore us to death about feedback loops given they’re all messed up for humans nowadays thanks to the proliferation of phones, apps, heart emojis, Netflix series, random piles of cocaine in the break room, weed vapes, nicotine pouches, the massive acceleration and torque of electric vehicles, AI tools that completely remove the learning that happens during process, and certainly the transfer portal in college football that absolutely destroys our ability to gamble effectively.</div>
</div>
<p>Paul’s spontaneous, clearly unwanted dissertation involved lots of animated hand gesturing, sweating, and tap-tap-tapping on the white board with a black dry erase pen which was incredibly irritating, particularly because we all wanted to smoke.</p>
<p>Yet he brought up some interesting points about feedback loops, and how paying attention to them is a superpower that most of us don’t have because we don’t pay attention much of anything that doesn’t involve solely ourselves, or possibly the local celebrity chef’s global twist on classic comfort foods.</p>
<p>In fact, we found Paul’s points so impactful that we created yet another in-office-only, inspirational workday poster proudly displayed on every vertical surface that would accommodate its absurd size, which is approximately 18 feet x 17.5 inches:</p>
<h3 class="header-anchor-post"><strong>Beloved Employee Feedback Loop Field Guide: Pay Attention, And You Get A Prize*</strong></h3>
<div class="pencraft pc-display-flex pc-alignItems-center pc-position-absolute pc-reset header-anchor-parent">
<div class="pencraft pc-display-contents pc-reset pubTheme-yiXxQA" style="text-align: left;"><strong>*there is no prize</strong></div>
</div>
<ul>
<li><strong>The Universe Has Two Ways to Tell You You&#8217;re Screwing Up:</strong> Negative feedback loops (your thermostat, your mother) keep you alive through constant nagging. Positive feedback loops either make you rich or destroy everything—no middle ground.</li>
</ul>
<ul>
<li><strong>All the Fun Stuff Gives Instant Feedback:</strong> Likes, purchases, sugar rushes, getting into Twitter fights. Your brain thinks these matter because the dopamine hits immediately. Think about that next time you judge a junkie.</li>
</ul>
<ul>
<li><strong>All the Important Stuff Takes Forever:</strong> Savings accounts, exercise, team morale, climate change. By the time you get feedback, your car&#8217;s repossessed, your pants don&#8217;t fit, half your staff has quit, and a polar bear has eaten everything in your freezer.</li>
</ul>
<ul>
<li><strong>Modern Life Is Rigged Backwards:</strong> We&#8217;ve accidentally designed a world where bad decisions feel immediately rewarding and good decisions feel like punishment until much later. Well, maybe we’re accidentally <em>partaking </em>in this world that was clearly purposefully engineered to always make us reactionary mouth-breathing imbeciles.</li>
</ul>
<ul>
<li><strong>The Strategic Move:</strong> Build systems where smart choices compound faster than dumb ones can kill you. Make the good stuff addictive and the destructive stuff boring. Start by putting the destructive stuff down.</li>
</ul>
<ul>
<li><strong>Why This Matters Here:</strong> Everything we&#8217;re building should create positive loops that reward long-term thinking instead of quarterly panic attacks. NO MORE QUARTERLY PANIC ATTACKS WE’RE ALL SICK OF IT.</li>
</ul>
<p><strong>HEY EMPLOYEE:</strong> The trick isn&#8217;t fighting our nature—it&#8217;s designing systems that make the right choice the easy choice. Now get on with it.</p>
<h3 class="header-anchor-post">There Is No Mary Poppins</h3>
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<div class="pencraft pc-display-contents pc-reset pubTheme-yiXxQA"></div>
</div>
<p>The weirdest thing is, three days after we plastered all available vertical office surfaces with this latest installment of our perpetual behavioral science-inspired organizational psychology employee motivational corporate communication/instructional promotion, Paul stopped showing up. Then Laura Kracklestein realized his net-60 invoices totaling $102,000 based on his billing rate of $850/hour (he was supposedly a “Senior Consultant-Accenture”) lacked a direct link to the Accenture Billing and Payments Engine.</p>
<p>And worst of all, our various multi-colored packs of American Spirits were replaced with friggin’ Nicorette lozenges AND prescriptions for Varenicline (brand name Chantix) from some doctor in Toronto.</p>
<p>Despite the obvious correlation to Mary Poppins and the widespread (and highly distracting-from-work gossip) amongst all our teams that Paul was some kind of ethereal spirit guide, we on the Executive Team decided he was merely one of those overzealous weirdos who gets off on simply helping people, and is probably out on parole from some lux federal prison, probably for financial crimes.</p>
<p>Although, we must admit, it’s been kind of nice to disrupt our collective nicotine feedback loops, and it kinda proves you can redesign entire systems to work for you, instead of against you, if only you’d pay attention.</p>
<p>Now excuse us while we go chew some lozenges.</p>
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		<title>Calm Breeds Calm</title>
		<link>https://outcasting.co/calm-breeds-calm/</link>
					<comments>https://outcasting.co/calm-breeds-calm/#respond</comments>
		
		<dc:creator><![CDATA[Patrick McNerthney]]></dc:creator>
		<pubDate>Wed, 16 Jul 2025 20:55:41 +0000</pubDate>
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		<guid isPermaLink="false">https://outcasting.co/?p=19949</guid>

					<description><![CDATA[Our ultra-modern workforce of highly skilled, exclusively good-looking knowledge workers with disciplines across engineering, software development, finance, nepotism, accounting, research &#38; development, marketing, rocketry, gigantic dino-robot building, other robotics stuff we don’t understand that somehow involves insurance, human resources, whatever it is our Artists &#38; Repertoire (A&#38;R) division does, data analytics, legal, plus even more, [&#8230;]]]></description>
										<content:encoded><![CDATA[<p style="font-weight: 400;">Our ultra-modern workforce of highly skilled, exclusively good-looking knowledge workers with disciplines across engineering, software development, finance, nepotism, accounting, research &amp; development, marketing, rocketry, gigantic dino-robot building, other robotics stuff we don’t understand that somehow involves insurance, human resources, whatever it is our Artists &amp; Repertoire (A&amp;R) division does, data analytics, legal, plus even more, appears to be suffering from an ailment to their collective morale that we 100% blame on the biggest blight every placed upon the planet:</p>
<p style="font-weight: 400;"><strong>The Hard Return. </strong></p>
<p style="font-weight: 400;">Slack, Discord, iMessage, that creepy IBM Watson AI one…all of it, rife with Hard Returns.</p>
<p style="font-weight: 400;">Okay, after conferring with Valentina, who heads up our ever-active “Crisis Communications” strike force and apparently studies the impact of technology on our lives as a side hustle, it turns out that the problem is less about the Hard Return and more about the chat’s human engineered interface that forever encourages the proliferation of the Hard Return.</p>
<p style="font-weight: 400;">But first, to be clear, let’s define the Hard Return.</p>
<p style="font-weight: 400;"><strong>What A Hard Return Looks Like</strong></p>
<p style="font-weight: 400;">It looks like this:</p>
<p><img decoding="async" class="alignnone size-medium wp-image-19950" src="https://outcasting.co/wp-content/uploads/2025/07/eel-worm-300x121.png" alt="" width="300" height="121" srcset="https://outcasting.co/wp-content/uploads/2025/07/eel-worm-300x121.png 300w, https://outcasting.co/wp-content/uploads/2025/07/eel-worm.png 401w" sizes="(max-width: 300px) 100vw, 300px" /></p>
<p style="font-weight: 400;">That’s right, literally thousands of sober German data scientists in Luzerberzerstien Daseschberg confirmed that the code that represents a Hard Return, when run through Don’t Kill The Magic’s proprietary <em>Turn Code Into Animals</em> software that we sell exclusively to scientists in northwest Germany, comes out as a blood sucking death eel worm in dirty water.</p>
<p style="font-weight: 400;"><strong>What A Hard Return Actually Is</strong></p>
<p style="font-weight: 400;">Striking the “Enter” or “Return” key whilst typing to create a new line, breaking up what should be a continuous sentence or paragraph (a.k.a. “thought”) into choppy, fragmented pieces…not unlike the process a butcher uses to transform chuck roast into stew meat, although eventually stew meat is coalesced into a single, identifiable menu item, whereas the results of a hard return simply lead to a chaotic potpourri of frustration, confusion, anxiety, and panic.</p>
<p style="font-weight: 400;"><strong> </strong><strong>What A Hard Return Looks Like On Any Chat Or Messaging Platform Including On Your Phone </strong></p>
<p style="font-weight: 400;"><strong><em>Sarah Chen &#8211; Marketing Director</em></strong><em> </em><em>Today at 2:47 PM</em></p>
<p style="font-weight: 400;"><em>Hey team</em></p>
<p style="font-weight: 400;"><em>So I was thinking about the Q3 campaign and I think we need to pivot our messaging strategy</em></p>
<p style="font-weight: 400;"><em>Because the current approach isn&#8217;t really resonating with our target demographic</em></p>
<p style="font-weight: 400;"><em>Based on the latest market research data that came in yesterday</em></p>
<p style="font-weight: 400;"><em>From the analytics team</em></p>
<p style="font-weight: 400;"><em>What do you all think?</em></p>
<p style="font-weight: 400;"><em>Should we schedule a brainstorming session</em></p>
<p style="font-weight: 400;"><em>For early next week?</em></p>
<p style="font-weight: 400;"><em>Let me know your availability</em></p>
<p style="font-weight: 400;"><em>Thanks!</em></p>
<p style="font-weight: 400;"><strong>What That Sounds Like To The Recipients</strong></p>
<p style="font-weight: 400;"><em>Ping</em></p>
<p style="font-weight: 400;"><em>Ping</em></p>
<p style="font-weight: 400;"><em>Ping</em></p>
<p style="font-weight: 400;"><em>Ping</em></p>
<p style="font-weight: 400;"><em>Ping </em></p>
<p style="font-weight: 400;"><em>Ping</em></p>
<p style="font-weight: 400;"><em>Ping </em></p>
<p style="font-weight: 400;"><em>Ping</em></p>
<p style="font-weight: 400;"><em>Ping </em></p>
<p style="font-weight: 400;"><em>Ping </em></p>
<p style="font-weight: 400;">But it can get worse….</p>
<p style="font-weight: 400;"><strong>What A Worse Hard Return Looks Like On Any Chat Or Messaging Platform Including On Your Phone </strong></p>
<p style="font-weight: 400;"><strong><em>Brad Douche &#8211; VP of Strategic Initiatives</em></strong><em> </em><em>Today at 3:23 PM</em></p>
<p style="font-weight: 400;"><em>Team</em></p>
<p style="font-weight: 400;"><em>I wanted to circle back on our omnichannel customer journey optimization initiative</em></p>
<p style="font-weight: 400;"><em>We need to deep dive into our core value propositions and really drill down on our low-hanging fruit</em></p>
<p style="font-weight: 400;"><em>to maximize our ROI</em></p>
<p style="font-weight: 400;"><em>and drive synergistic solutions</em></p>
<p style="font-weight: 400;"><em>That will move the needle</em></p>
<p style="font-weight: 400;"><em>On our KPIs</em></p>
<p style="font-weight: 400;"><em>Let&#8217;s leverage our best practices and think outside the box</em></p>
<p style="font-weight: 400;"><em>To ideate some game-changing</em></p>
<p style="font-weight: 400;"><em>paradigm shifts that align with our</em></p>
<p style="font-weight: 400;"><em>North star metrics</em></p>
<p style="font-weight: 400;"><em>Can we touch base offline to socialize this vision</em></p>
<p style="font-weight: 400;"><em>And get buy-in from all stakeholders?</em></p>
<p style="font-weight: 400;"><em>Let&#8217;s make sure</em></p>
<p style="font-weight: 400;"><em>We&#8217;re all on the same page moving forward</em></p>
<p style="font-weight: 400;"><em>Thanks for your bandwidth</em></p>
<p style="font-weight: 400;"><strong> </strong><strong>What That Sounds Like To The Poor Bastard Recipients</strong></p>
<p style="font-weight: 400;"><em>Ping ping ping ping ping ping ping ping ping ping ping ping ping ping ping ping ping</em></p>
<p style="font-weight: 400;">The bottom line is typing your message all spasmodically while you’re sweating and <span data-hook="foreground-color">adrenalized </span>and expecting that it will be clear, understood, helpful, or even read is the equivalent of shouting into your phone on speaker during the halftime show of the Super Bowl, particularly when the artist is say Beyoncé or Travis Scott, and expecting to be heard.</p>
<p style="font-weight: 400;"><strong> </strong><strong>What A Person Who Is Hard Returning Is Feeling While They Are Hard Returning</strong></p>
<p><img fetchpriority="high" decoding="async" class="alignnone size-medium wp-image-19951" src="https://outcasting.co/wp-content/uploads/2025/07/toddler-200x300.jpg" alt="" width="200" height="300" srcset="https://outcasting.co/wp-content/uploads/2025/07/toddler-200x300.jpg 200w, https://outcasting.co/wp-content/uploads/2025/07/toddler-683x1024.jpg 683w, https://outcasting.co/wp-content/uploads/2025/07/toddler-768x1152.jpg 768w, https://outcasting.co/wp-content/uploads/2025/07/toddler-1024x1536.jpg 1024w, https://outcasting.co/wp-content/uploads/2025/07/toddler-1365x2048.jpg 1365w, https://outcasting.co/wp-content/uploads/2025/07/toddler-600x900.jpg 600w, https://outcasting.co/wp-content/uploads/2025/07/toddler-scaled.jpg 1707w" sizes="(max-width: 200px) 100vw, 200px" /></p>
<p style="font-weight: 400;">That’s right. They’re tantrum-ing, freaking out, stressed out, drinking buckets of cortisol, auguring in, imploding, exploding, or whatever other word that describes “losing it.” Because their poor little brains think there’s ABSOLUTLEY NO TIME TO GET THE WORLD’S MOST IMPORTANT MESSAGE ABOUT A TASK OR SPONTANEOUS MEETING OR RECURRING MEETING OR GROCERIES OR THE BAHN MI THEY JUST ATE OUT THERE AS ONE COMPLETE THOUGHT SO IT’S OKAY FINGERS JUST GO FOR IT SMATTER SOME STUFF ON THAT KEYBOARD I’LL CATCH UP LATER AFTER I DIE.</p>
<p style="font-weight: 400;">Which our aforementioned reclusive German scientist/customers trace to the oxygen-less state of the brain given the mounting fear people experience as they frenetically try and do 20 things at once (the primary cause of the Hard Return) causes any dedicated multitasker to hold their breath—as in, literally not breathe.</p>
<p style="font-weight: 400;">Granted they’re unaware they are not breathing, but still, they’re holding their breath. Literally, sometimes for an entire workweek. Or career. It’s super unhealthy.</p>
<p style="font-weight: 400;"><strong>What A Person Who Is Getting Hard Returned Is Feeling While They Are Getting Hard Returned</strong></p>
<p><img decoding="async" class="alignnone size-medium wp-image-19954" src="https://outcasting.co/wp-content/uploads/2025/07/no-hope-300x237.png" alt="" width="300" height="237" srcset="https://outcasting.co/wp-content/uploads/2025/07/no-hope-300x237.png 300w, https://outcasting.co/wp-content/uploads/2025/07/no-hope.png 474w" sizes="(max-width: 300px) 100vw, 300px" /></p>
<p style="font-weight: 400;">That’s right. The outcome of reading and responding to a chaotic potpourri of frustration, confusion, anxiety, and panic is exhaustion, surrender, apathy, and ultimately only semi-discreet web searches for “how to become a successful drug trafficker” followed closely by “cheap, single-engine Cessna flight training” because frankly, it just doesn’t matter anymore.</p>
<p style="font-weight: 400;"><strong>The Real Culprit: Chat Is Basically a Psychological Weapon</strong></p>
<p style="font-weight: 400;">According to Valentina&#8217;s extensive research (which she conducts between crisis communications emergencies, 100% of which involve our dino robots), the Hard Return isn&#8217;t actually the villain.</p>
<p style="font-weight: 400;">The real villain is the chat interface itself, which was apparently designed by Nazis who deeply understood human psychology and decided to weaponize it against us.</p>
<p style="font-weight: 400;">With each Hard Return, we get little dopamine hits. Our brains think we accomplished something. Meanwhile, the interface, what with its dead eyes and preference for sucking our life force given that’s the only way the interface can continue to exist, is sitting there like our former Health &amp; Wellness Director’s crack dealer, offering just a bit more dopamine for just a bit more of our attention.</p>
<p style="font-weight: 400;">Plus, these apps train us to think in fragments by making every single line break feel like a complete thought. The little typing indicators, the immediate delivery confirmations, the way messages stack up like digital Jenga blocks—it&#8217;s all engineered to make us think we&#8217;re having a conversation when really we&#8217;re just machine-gunning our consciousness all over everyone else&#8217;s screen.</p>
<p style="font-weight: 400;">It&#8217;s like if someone designed a pen that made us feel accomplished every time we lifted it off the paper, so instead of writing complete sentences, we’d just dot dot dot and draw phallic symbols as a way through life, thinking we’re were being productive while actually creating an incomprehensible mess that would make a Jackson Pollock painting look like a technical manual.</p>
<p style="font-weight: 400;">The interface has basically turned us all into digital toddlers having emotional outbursts in text form, one fragmented thought at a time.</p>
<p style="font-weight: 400;"><strong>But There’s Good News</strong></p>
<p style="font-weight: 400;">Actually that’s not true: there is no good news. You can go home now.</p>
<p style="font-weight: 400;">Wait!</p>
<p style="font-weight: 400;">We have this new Director of Strength Training from Romania, Mihaela Petrescu. We hired her because we literally want to beat up this one start-up company that looks like they will be a threat to our market share.</p>
<p style="font-weight: 400;">Anyway, she just said she got into another fight with our obnoxious interns (that’s what you get for hiring college kids from the Bay Area) over how they overshare their personal info on social media, and they caught wind of this Hard Return ailment affecting our team morale, and they said they’ll lead our latest Continuing Education For Management &amp; Leadership Ultimate Paradigm Program class, and they call it:</p>
<p style="font-weight: 400;"><strong>Why. Not. Us. </strong></p>
<p style="font-weight: 400;">If air traffic controllers, pilots, firefighters, Navy SEALs, and all those other service disciplines can train their people to be calm on the radio—which they do because they know, scientifically, that calm breeds calm—why can’t we train our labor costs…ah, we mean, our beloved team members…to be calm in the first place, and thereby resist the cunningly over-engineered temptation to do the chat tool’s dopamine generating bidding?</p>
<p style="font-weight: 400;">We’re all for it. We’re even making NO HARD RETURNS t-shirts, coffee mugs, dog vests, soup ladles, and water coolers, and distributing to staff for free*.</p>
<p style="font-weight: 400;">(*A small service charge will automatically deduct $5.72 per pay period per employee for ten years, but hey, somebody’s got to keep the lights on.)</p>
<p style="font-weight: 400;">And of course we’ll turn this into a NO HARD RETURNS business-to-business e-commerce webstore so other struggling organizations can benefit from our storied work. Plus we’ll use that revenue to help pay for our former Health &amp; Wellness Director’s mounting legal fees—they’re really piling up.</p>
<p style="font-weight: 400;">Hey, today just got way better for a bunch of people!</p>
<p><em style="font-weight: 400;">Want to know what to do next? Who doesn’t? Maybe read one of Oprah’s books, we heard she’s real good and determining the next best move. Once you’re bored of that go ahead and share this article with your most despised Hard Returner: maybe they’ll get the message, maybe not, but what else can you do, you know?</em></p>
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		<title>Interviews Aren&#8217;t Real</title>
		<link>https://outcasting.co/interviews-arent-real/</link>
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		<dc:creator><![CDATA[Patrick McNerthney]]></dc:creator>
		<pubDate>Sat, 07 Jun 2025 01:01:11 +0000</pubDate>
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		<guid isPermaLink="false">https://outcasting.co/?p=19946</guid>

					<description><![CDATA[We can’t seem to get anyone in our organization to interview prospective candidates for our slightly-mysterious-yet-non-felonious enterprise. Doesn’t matter if we cajole, encourage, flatter, bribe, threaten, trick…none of it works. We even tried the powerful guilt trip/gaslighting combo we learned from our parents: “…and those poor applicants stuck in the throes of our hiring process [&#8230;]]]></description>
										<content:encoded><![CDATA[<p data-pm-slice="1 2 []">We can’t seem to get anyone in our organization to interview prospective candidates for our slightly-mysterious-yet-non-felonious enterprise.</p>
<p>Doesn’t matter if we cajole, encourage, flatter, bribe, threaten, trick…none of it works. We even tried the powerful guilt trip/gaslighting combo we learned from our parents:</p>
<p><em>“…and those poor applicants stuck in the throes of our hiring process must be SO sad…did that ever happen to you…?”</em></p>
<p>Nothing. Even if it’s in their JOB DESCRIPTION, nothing.</p>
<p>This situation was really bugging Theodore, our lone HR human person, so he decided of his own volition to conduct a non-double-blind, completely anecdotal survey of department heads to find out why, despite the fact he’s still pissed we replaced our three other HR human people with hallucinating AI subscriptions that are only effective at generating coloring books and (heaven help us) endless reams of pitch decks for a tractor sales company in Coffeyville, Kansas.</p>
<p>Here are the Top 8 Key Reasons Why People Don’t Like Conducting Interviews, according to Theodore’s study, which he named “White Lightening: Why Nobody Will Help Me Around Here And I’m Quitting, Volume III.”</p>
<p><strong>1. The Terror of Being Exposed as a Fraud Themselves</strong> Most of our department heads are secretly convinced they stumbled into their roles through a series of fortunate accidents and administrative errors. The prospect of sitting across from someone who might actually know what they&#8217;re doing triggers an existential crisis that manifests as sudden calendar conflicts.</p>
<p><strong>2. Interview Questions Are Basically Workplace Horoscopes</strong> &#8220;Tell me about a time you overcame a challenge&#8221; is about as useful as asking someone&#8217;s astrological compatibility with Excel spreadsheets. Everyone knows this, but admitting it would require acknowledging that most of our hiring process is elaborate theater.</p>
<p><strong>3. The Paralyzing Fear of Liking Someone Too Much</strong> Nothing strikes terror into a manager&#8217;s heart quite like meeting a candidate who&#8217;s genuinely impressive, because then they&#8217;ll have to explain to their boss why this person should be paid more said manager, and likely said boss.</p>
<p><strong>4. Interviews Reveal How Little We Actually Know About Our Own Jobs</strong> When someone asks &#8220;What does success look like in this role?&#8221; and you realize you&#8217;ve been winging it for three years while hoping nobody notices, the natural response is to suddenly develop an urgent need to reorganize your desk drawer alphabetically.</p>
<p><strong>5. The Uncomfortable Reality That We&#8217;re All Just Making It Up</strong> Conducting interviews forces people to articulate what they do all day, which is surprisingly difficult when 60% of your job involves attending meetings about meetings and the other 40% is sending emails that no one will read because they’re not urgent Slack messages.</p>
<p><strong>6. Interview Feedback Forms Are Where Honesty Goes to Die</strong> Nobody wants to write &#8220;seemed competent but I got weird vibes&#8221; in an official document that HR will scrutinize, so instead we end up with meaningless phrases like &#8220;cultural fit concerns&#8221; which is code for &#8220;they asked too many good questions.&#8221;</p>
<p><strong>7. The Genetic Inability to Admit When Someone Is Overqualified</strong> Telling a brilliant candidate they&#8217;re too good for the role is like admitting your department runs on duct tape and hope, which, while accurate, feels unnecessarily vulnerable.</p>
<p><strong>8. Interviews Force You to Pretend Your Company Culture Is Intentional</strong> When candidates ask about work-life balance and growth opportunities, you have to act like &#8220;organized chaos with occasional pizza parties&#8221; was a deliberate strategic choice rather than what happens when nobody&#8217;s really in charge.</p>
<p>Theodore noted in his methodology that responses were collected via anonymous survey, though everyone wrote their complaints in their distinctly recognizable handwriting and several people forgot to remove their name from the document properties, 100% of whom had just been promoted to our Data Security Division, so we’re likely totally hosed.</p>
<p>Oh well, it’s better than the air conditioning going out again. It gets real musty in here, real fast, come July. In the meantime, we’re going to develop some organizational pyschology-based approaches to remeding the above afflictions: our people deserve to feel better, and besides, how can we expect to get anywhere when, deep down, we think we’re not up to the job?</p>
<p>Don’t answer that.</p>
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		<title>Nobody Knows How To Protest Anymore</title>
		<link>https://outcasting.co/nobody-knows-how-to-protest-anymore/</link>
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		<dc:creator><![CDATA[Patrick McNerthney]]></dc:creator>
		<pubDate>Fri, 09 May 2025 23:43:36 +0000</pubDate>
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		<guid isPermaLink="false">https://outcasting.co/?p=19943</guid>

					<description><![CDATA[“Former US Treasury secretary Larry Summers projects that the loss to the US economy because of tariffs would be comparable to oil prices doubling.” Said Linda Berkshire, our Director of Revenue Operations, a role which we didn’t know we had given our weekly roundtable with Chief Revenue Officer Kristin MacLaud, whom we’re absolutely terrified of. But the [&#8230;]]]></description>
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<p>“Former US Treasury secretary Larry Summers projects that the loss to the US economy because of tariffs would be comparable to oil prices doubling.”</p>
</div>
<div>
<p>Said Linda Berkshire, our<span class="apple-converted-space"> </span><strong>Director of Revenue Operations</strong>, a role which we didn’t know we had given our weekly roundtable with<span class="apple-converted-space"> </span><strong>Chief Revenue Officer Kristin MacLaud</strong>, whom we’re absolutely terrified of. But the point is, how many people with revenue titles do we need in this place?</p>
</div>
<div>
<p>Whatever.</p>
</div>
<div>
<p>Linda kept saying &#8220;…we&#8217;ve never seen anything like this before” over and over to the point we left to go get more “Everything Bagel” seasoning despite the fact we had a Costco-sized industrial tub of the stuff in the supply closet, right next to the Simple Green, which probably isn’t a good idea.</p>
</div>
<div>
<p>It’s not that we didn’t empathize or want to help her process the fact that tariffs are both one of the biggest self-inflicted wounds we’ve put on our economy in history and a direct threat to the weather machine we’re working on in our skunkworks. It’s that our Chief Marketing Officer Paul Newman is obsessed with the seeming lack of effective communal action to protest in kind, ala what happened after the April 23,1985 launch of New Coke, to the degree that’s all Paul talks about in meetings now.</p>
</div>
<div>
<p>It&#8217;s crazy. He’s literally not doing any work.</p>
</div>
<div>
<p><em><b>Paul Ventures Down The Case Study Rabbit Hole</b></em></p>
</div>
<div>
<p>Paul says the New Coke product launch was orchestrated by Secretary of Commerce Malcolm Baldrige Jr. to resolve significant issues around technology transfers with China by requitting their well-documented unrequited love of carbonated beverages with a sweetness that leans more toward vanilla and citrus notes, thereby greasing the wheels for U.S. companies to export advanced technology to China, and in return gain access to the rapidly expanding Chinese market, neither of which resulted in any long-term problems whatsoever.</p>
</div>
<div>
<p>And Paul claims that what Mr. Baldridge couldn’t foretell was the emotional connection and brand loyalty (which is marketing-speak for status and affiliation) consumers had with the original Coke, to the degree the change was perceived as an<span class="apple-converted-space"> </span><strong>attack on American culture</strong>, leading to widespread media coverage of public protests.</p>
</div>
<div>
<p>Of which Paul unfortunately found footage, made a reel, and ultimately made us all watch under the guise of presenting us with the funniest thing his dog has ever done with ornamental yard art. Because he knew such topics are simply irresistible to the modern knowledge workers gathered for their weekly Official Friday Tea Cake Party To Get To Know Each Other Better And Agree To Be Nice (which we ironically do every Thursday).<span class="apple-converted-space"> </span></p>
</div>
<div>
<p>Indeed, Paul hoodwinked us into watching video footage of the following.<span class="apple-converted-space"> </span></p>
</div>
<div>
<p><strong>1. The &#8220;Boston Coke Party&#8221;</strong></p>
</div>
<div>
<p>‘80s Bostonese got their Brooks Brothers khakis in a bunch and staged a &#8220;Boston Coke Party,&#8221; which sounds like what our former CFO Zeus used to do in the bathroom during lunch.</p>
</div>
<div>
<p>We watched as residents poured bottles of New Coke into the streets in a somewhat hackneyed attempt to mirror the 1773 Boston Tea Party—as if this carbonated beverage switcheroo was somehow on par with colonial taxation tyranny.</p>
</div>
<div>
<p>Paul provided the following unsolicited voiceover:<span class="apple-converted-space"> </span></p>
</div>
<div>
<p>“It was about betrayal of our cultural heritage and universal right to become unhealthily overweight. Which is why in modern times no bespoke maker of artisanal mayonnaise across New England dares to change their recipe (or let anyone know that they did).”</p>
</div>
<div>
<p><strong>2. Seattle Residents Dumping New Coke Into Sewers</strong></p>
</div>
<div>
<p>Meanwhile, in the perpetually insecure, always-the-bridesmaid city of Seattle, residents weren&#8217;t going to be outdone by some loud, smug, Red Sox fans with bad haircuts and mysoginistic tendencies. No, Seattleites became the epicenter of anti-New Coke activism, as evidenced by grainy video of them dramatically dumping Coke’s reformulated drink into the sewers as if performing some kind of fizzy exorcism.</p>
</div>
<div>
<p>Paul said, “This wasn&#8217;t just random, disenchanted pre-hipster rage—it was a coordinated effort to pressure Coca-Cola, complete with legal threats. I assume a collective therapy session followed, where everyone shared their feelings about being constantly ignored by the rest of the country, excluding Portland, Oregon.”</p>
</div>
<div>
<p><strong>3. Gay Mullins&#8217; $100,000 Campaign</strong></p>
</div>
<div>
<p>Then there was extensive footage of Gay Mullins, the patron saint of carbonated beverage justice and founder of the not-made-up-militia, &#8220;Old Cola Drinkers of America.&#8221; Gay invested $100,000 of his retirement savings to fight New Coke like it was an invading army. Apparently he set up the only non-pornographic 900-number phone lines that have ever existed, handed out extraordinarily clever &#8220;Coke<span class="apple-converted-space"> </span><em>Was</em><span class="apple-converted-space"> </span>It&#8221; bumper stickers that the mob simply<span class="apple-converted-space"> </span><em>adored</em>, and staged rallies where people who apparently didn’t have jobs or didn’t want to keep their jobs showed up to mill about and holler.</p>
</div>
<div>
<p>We watched as Mullins called New Coke &#8220;totally un-American,&#8221; which made him crack cocaine for news outlets, despite an abundance of evidence that there were bigger threats to democracy at the time, not the least of which was the Soviet Union (as far as we knew back then).</p>
</div>
<div>
<p><em><b>Paul Rails On And On About Marketing Strategy Stuff</b></em></p>
</div>
<div>
<p>While the absurdity of the footage generated some legit chuckles, the reel’s conclusion served as a virtual starting gun as every employee jumped up to escape the looming, insufferable Paul Newton Concluding Marketing Lecture that’s apparently the stuff of legend among our competitors. That is, every employee but Tim Lane, our new IT guy, who was still expecting tea cakes, unaware that it was Paul’s turn to bring them, which Paul had absolutely no intention of doing.</p>
</div>
<div>
<p>Tim later recounted Paul’s speech, despite the fact we made it clear we both didn’t care and wanted Tim to never set foot in our office unannounced again unless he’s there to solve an IT problem we’re unaware of, which happens all the time.</p>
</div>
<div>
<p>“What these protests have in common is that they were idiosyncratic, dramatic, and thus worth sharing<em>.</em><span class="apple-converted-space"> </span>And clearly the fact there was no social media back then further demonstrates that point. And bear in mind that Coca-Cola took exactly<span class="apple-converted-space"> </span><strong>79 days</strong><span class="apple-converted-space"> </span>to change back to the old formula after launching New Coke—one of the most famous responses to consumer protest in marketing history.</p>
</div>
<div>
<p>Despite our unpresented level of connectivity in modern times we’re left with impotent proxies for action that don’t lead to any community-organized action. Just look at the disjointed tariff protests: TikTok videos where well-coiffed speakers show off how smart they are and/or their passion for macroeconomics, TikTok videos where farmers, labor unions, and various manufacturing representatives rant about how screwed they are…and then, of course, one could deem ubiquitous lawsuits, and retaliatory tariffs as forms of protest too.”</p>
</div>
<div>
<p><em>Sigh.</em><span class="apple-converted-space"><i> </i></span>Thank you Paul.</p>
</div>
<div>
<p>The good news is, as of this past week Paul is back to work doing his job and exploding ham in the microwave during lunch. The guy loves ham, and brings it in all sorts of forms, the latest of which was apparently a slice of honey ham next to sides of creamed corn and mashed potatoes, which are also currently painted across the interior of our Panasonic Genius Sensor Inverter NN-SN67HS ($155, thank you very much).</p>
</div>
<div>
<p>That being said, he has a point. Something really clicked with the New Coke stuff. When no one was looking we poked around and found that one New Coke protestor even told Newsweek, “When they took old Coke off the market, they violated my freedom of choice. It’s as basic as the Magna Carta and the Declaration of Independence. We went to war with Japan over that freedom.”</p>
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<p>So maybe the combination of hyperbole, theatrical demonstrations, legal challenges, media manipulation, all gift wrapped by clear path toward self-organization would help tip the scales on this tariff business.</p>
</div>
<div>
<p>We hope so. Our weather machine is dependent upon it.</p>
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<p><em>Do you have funny videos of your pet attacking yard art? Great! Keep them to yourself, we’re not interested. But if you want to get on our good side you’ll share this newsletter with your favorite Canadian third cousin. Consider it a step toward mending international relations.</em></p>
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		<title>Bring Back The Atlas</title>
		<link>https://outcasting.co/bring-back-the-atlas/</link>
					<comments>https://outcasting.co/bring-back-the-atlas/#respond</comments>
		
		<dc:creator><![CDATA[Patrick McNerthney]]></dc:creator>
		<pubDate>Fri, 25 Apr 2025 20:43:47 +0000</pubDate>
				<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">https://outcasting.co/?p=19940</guid>

					<description><![CDATA[Panama threw a fit on (of all days) Monday because she found out our employee manual is a coloring book. Well, she was pissed both at the fact it’s a coloring book bearing strong resemblance to what one would find in the glove box of grandpa’s 1972 Buick Skylark…and that we called it a “manual.” Apparently [&#8230;]]]></description>
										<content:encoded><![CDATA[<p style="font-weight: 400;">Panama threw a fit on (of all days) Monday because she found out our employee manual is a coloring book.</p>
<p style="font-weight: 400;">Well, she was pissed both at the fact it’s a coloring book bearing strong resemblance to what one would find in the glove box of grandpa’s 1972 Buick Skylark…<em>and </em>that we called it a “manual.”</p>
<p style="font-weight: 400;">Apparently it should be called a “handbook” as dictated by modern Human Resources Thought Leadership Innovations. + Panama.</p>
<p style="font-weight: 400;">But to Panama we’re all like, “Look, these things are instruction manuals at best, not some kind of metaphysical guide. Plus employees just skip right to the benefits section, specifically PTO. Then they forget the policy when they need it, curse and go look it up, or worse, they email YOU about it. So we saved everyone a lot of pain by removing all the meaningless stuff. Besides, coloring is fun, it relaxes people.&#8221;</p>
<p style="font-weight: 400;">But Panama missed most of that because she stormed off muttering something about being a bank teller again.</p>
<p style="font-weight: 400;">We’re quite proud of <strong><em>1972 Buick Skylark GS Sportwagon Owner’s Manual For The Productivity-Obsessed Employee</em></strong>, particularly the meaningless sections we cut out, which are as follows:</p>
<p style="font-weight: 400;"><strong>Welcome!</strong></p>
<ul>
<li style="font-weight: 400;"><strong> Mission – Page 1</strong></li>
<li style="font-weight: 400;"><strong> Vision – Page 2</strong></li>
<li style="font-weight: 400;"><strong> Values – Page 3</strong></li>
<li style="font-weight: 400;"><strong> Settling In – Page 4</strong></li>
</ul>
<p style="font-weight: 400;"><strong>Working Here</strong></p>
<ul>
<li style="font-weight: 400;"><strong> Work Arrangements – Page 5</strong></li>
<li style="font-weight: 400;"><strong> Personnel Files &amp; Data Changes – Page 6</strong></li>
<li style="font-weight: 400;"><strong> Verifications &amp; References – Page 7</strong></li>
<li style="font-weight: 400;"><strong> Performance Management – Page 8</strong></li>
<li style="font-weight: 400;"><strong> Salary &amp; Wage Review – Page 9</strong></li>
<li style="font-weight: 400;"><strong> Separation – Page 10</strong></li>
<li style="font-weight: 400;"><strong> Hours of Work – Page 11</strong></li>
<li style="font-weight: 400;"><strong> Attendance &amp; Communication – Page 12</strong></li>
<li style="font-weight: 400;"><strong> Rest &amp; Meal Period – Page 13</strong></li>
<li style="font-weight: 400;"><strong> Work Conduct – Page 14</strong></li>
</ul>
<p style="font-weight: 400;">…..and on and on this claptrap used to go, all the way through State Addendums 1-14, which mercifully concluded on page 77.</p>
<p style="font-weight: 400;">That’s right, we kept the only thing employees care about: <strong>benefits</strong>. Specifically and as listed in our table of contents…</p>
<ul>
<li style="font-weight: 400;"><strong> PTO</strong></li>
<li style="font-weight: 400;"><strong> Holidays</strong></li>
<li style="font-weight: 400;"><strong> Parental Leave</strong></li>
<li style="font-weight: 400;"><strong> Health Insurance</strong></li>
<li style="font-weight: 400;"><strong> Flexible Spending Accounts</strong></li>
<li style="font-weight: 400;"><strong> 401K,</strong></li>
<li style="font-weight: 400;"><strong> Life Insurance + Disability</strong></li>
</ul>
<p style="font-weight: 400;">…so the whole thing is seven pages long.</p>
<p style="font-weight: 400;">And it’s not so much a <em>coloring </em>book (although we invite the employees to color the Buick Skylark parked outside the LA Coliseum on the cover as well as the Buick Skylarks stuck in a traffic jam on the Michigan Street Bridge on the back) as much as we wrote it in crayon.</p>
<p style="font-weight: 400;">Which must be the real reason Panama is mad at us, as it presents as slightly unprofessional.</p>
<p style="font-weight: 400;">Speaking of which, to accommodate the big fat font one generates from writing in crayon, this manual is published in the traditional “atlas” paper/book format — 26 x 34 inches with padded faux leather covers ala the <em>Time Life Books The Old West Series</em>, perfect for our employees to display on their coffee tables at home, although we’re starting to think they don’t do that, despite their encouraging nods when we make the suggestion.</p>
<p style="font-weight: 400;">Yet we’ve found this manual does a lot of fire prevention for us. Its mere existence is the subject of social media lore, so for the most part no one gets a job offer without already knowing they’re going to get this thing on day one. That means the people who think this is a dumb idea self-select out of our process in advance, so we don’t have to incur the expense of interviewing, hiring, training, then firing them later because they suck.</p>
<p style="font-weight: 400;">Frankly we can’t believe other businesses don’t do this.</p>
<p style="font-weight: 400;">As for the people who self-select in thanks to this lovely manual, we find they tend to be on the adaptable / resilient / collaborative / empathetic / authentic / good listeners / diligent / critical thinking beyond compliance / perpetual learners / deliver clear and useful feedback side of things.</p>
<p style="font-weight: 400;">It’s simply grand.</p>
<p style="font-weight: 400;">PLUS we save a ton of time = money because we don’t have to dedicate an entire section of our website to completely inaccurate representations of our values, culture, mission, vision, and overall work environment.</p>
<p style="font-weight: 400;">Especially that campy bit to demonstrate how “fun” workplace is through photos of staff half-heartedly smiling at the camera while giving flaccid thumbs ups during company mandated on-site social gatherings, typically featuring turkey wraps with romaine lettuce and sun-dried tomato tortillas sitting in plastic clamshell containers the office admin bought at Costco the day before.</p>
<p style="font-weight: 400;">Or those employee quotes. Oh man…the poor bastards. Imagine the corporate communications person sending you your pre-written quote and it has the words “joy” and “adventure” used to describe what it’s like to come to work. Or simply writing your own quote, then waiting for it to be “approved.”</p>
<p style="font-weight: 400;">Besides, we’ve always wondered the seemingly important topics of values, culture, mission, vison, and work environment, are always sequestered to the back of the company website, typically in the “Careers” or “About Us” sections. It’s as if <em>no one wants them found, yet an irresistible urge or possibly legal reasons exist for them to be documented.</em></p>
<p style="font-weight: 400;">It’s baffling.</p>
<p style="font-weight: 400;">If you want to recruit cool people, just make something cool instead, and let other people talk about it. That’s essentially the way businesses grow.</p>
<p style="font-weight: 400;">Although patience for growth is a key requirement so maybe that explains everything. Including Panama’s continued tenure here. That woman is a saint.</p>
<p style="font-weight: 400;"><em>CNN told us our newsletter boosts metabolism, increases alertness, speeds up muscle recovery, and eases stress, so share it with the coworker who needs all that the most. You know who we’r talkin’ about…</em></p>
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